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Ströer Media Deutschland GmbH | Germany | Köln | Permanent position | Full time / Home office | Published since: 05.05.2025 on stepstone.de

Project Manager Market Research & Data Analysis (m/w/d)

Branch: Advertising and marketing Branch: Advertising and marketing


We're Ströer! We are a leading German media house and rely on the strengths of the Out of Home business supported by the accompanying business areas Digital & Dialog Media and DaaS & E-Commerce. With our “OOH plus” strategy, we make more of every communication concept and create solutions for efficient consumer speech in digital and public spaces. Join us and let us get more out of every medium together and grow on every task. 10,000+ innovative heads

1 Out of Home Providers & Digital Marketers in Germany

EUR 1.91 billion for the year 2023 With us, you analyze the impact of our (D)OOH advertisers, control exciting market research projects and bring new insights to light. With your work as a project manager, you influence how advertising campaigns perform in the real world. JOBV1_EN

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Your tasks • Your profile • What we offer

We're Ströer! We are a leading German media house and rely on the strengths of the Out of Home business supported by the accompanying business areas Digital & Dialog Media and DaaS & E-Commerce. With our “OOH plus” strategy, we make more of every communication concept and create solutions for efficient consumer speech in digital and public spaces. Join us and let us get more out of every medium together and grow on every task. 10,000+ innovative heads

1 Out of Home Providers & Digital Marketers in Germany

EUR 1.91 billion for the year 2023 With us, you analyze the impact of our (D)OOH advertisers, control exciting market research projects and bring new insights to light. With your work as a project manager, you influence how advertising campaigns perform in the real world.

You carry out projects to evaluate the performance of our (D)OOH carriers – from market research to big data to new touchpoints You coordinate the data collection of our advertising media for the range studies and perform quality checks and optimizations You also work closely with internal teams (product management, sales, IT) and external partners (service companies, associations like FAW, IDOOH) You are analysing study results on advertising impact, prices and sales impact – aggregated and detailed You also control database imports, reporting tools and count tools to make data usable You present study results and guide data-based action recommendations

You have a degree in economics, business informatics, media sciences or comparable training You bring experience in project management or media planning You control Microsoft Office (Excel, PowerPoint, Word) as well as BI tools (SAC, Qlik) and SQL (MS SQL Server Management Studio) Analytical thinking is your strength, and you can communicate complex relationships understandably Also advantageous are: Experience with market media and range studies to evaluate advertising media Work with mobility data and geoinformation systems Knowledge of SQL queries, python, residual APIs as well as the creation of dashboards & datacubes

Make more of your job. We rely on the potential of each individual and offer you an environment where you can develop, take responsibility and create innovative solutions in the team. Use the chance and discover our Benefits that support you on your way with us: • 30 days holiday: your time for rest per year • Workation: Work up to 20 days from European countries • Sabbatical: Possibility for longer periods • Flexible working hours: confidence working time and home office options (2-3 days/week) • Mobility & grants: Jobbike, Germany ticket grant, free parking • Grant to the KITA company: childcare up to 3 years • Gastronomy: Lunch, coffee and snacks in the café lounge • Benefits of asset: Benefits to Promote Your Financial Reserves • Corporate Benefits: Discounts for travel and event tickets • Additional services: laundry, hairdresser and physiotherapy services • Further development: internal talent programs, promotion of women, training offers • Onboarding events: Comprehensive incorporation and introduction events • Modern offices: paperless jobs with digital processes • Employee recommendation programme: Premiums for successful recommendations • occupational health care: health checks and events, as well as grants to screen glasses • Company events: Christmas parties, team excursions and B2Run participation • Communities: Networks like women's networks • IT-Benefit program: financing offers for technical equipment, also for private use Make your next career step in an exciting environment – we look forward to meeting you! That sounds like you and we have awakened your interest? Let's go! We look forward to your online application. Get here now! JOBV1_EN

Company location

Location

ava Ströer Media Deutschland GmbH
Köln
Germany

The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.

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