Expert Paid Media (m/f/d)

Planning and implementation of Paid‐Media campaigns You develop and promote digital advertising campaigns for Central European markets (DACH + NL) through channels such as Google Ads, Meta, LinkedIn and Programmatic Display. You select suitable platforms and formats based on target groups, objectives and budgets. Performance control & optimization You implement the global and central European marketing strategy in Paid-Media measures, define relevant KPIs and analyze them continuously. Through A/B tests, targeting optimizations and efficient budget allocation, you can ensure maximum campaign performance Data analysis & reporting You'll test campaign results, prepare reports for different stakeholders and guide clear recommendations for action to further develop our Paid Media strategy. Tool and Process Management You work with relevant paid-media tools, secure clean tracking and ensure structured, consistent processes in planning, monitoring and reporting. Cooperation with internal & external stakeholders You work closely with teams of content, CRM, SEO, data, as well as global, local and central European marketing and campaign managers and present your analyses and recommendations addressably. Budget management You support the forecasts, control and billing of the Paid Media budget in close coordination with the Finance team.

Bachelor degree in Business Administration, Marketing or Communication At least 2 years of proven experience in paid advertising and performance marketing, ideally in the agency environment Experiences in the B2B Business or the construction industry are advantageous Embossed analytical skills with the ability to translate data knowledge into feasible strategies Safe handling of advertising analysis tools such as GA4, Google Ads, DV360, Facebook and LinkedIn advertising managers Experiences with the application and integration of DMPs and CDPs are advantageous Team player with high enthusiasm for digital marketing and trends Excellent communication and cooperation capabilities to work effectively with global, regional and local teams Very good written and oral English skills

With us you start an international, innovative environment where you can optimally introduce your strengths and develop professionally and personally. With learning partners and structured integration concept, we allow you to get an optimal start. With us you experience a strong team spirit and work at a workplace where you can inspire people every day. In addition, we attach great importance to the good compatibility of professional and private life and offer you a comprehensive and individual Benefit package, such as: Flexible working models // 50% home office per month Employee participation in business success Occupational pensions (employees financed) Corporate Benefits, Jobbike & more .