clockin GmbH | Germany | Münster | Permanent position | Full time / Home office | Published since: 19.01.2026 on stepstone.de
Senior Product Marketing Manager – B2B SaaS / Hybrid Funnel & Revenue (m/f/d)
Clockin GmbH develops a cloud-based SaaS solution for digital time recording and process support for companies. With our product we support customers in the digitization of administrative processes and the efficient use of modern working time models. We are looking for a Senior Product Marketing Manager (m/w/d) with a focus on B2B SaaS and Hybrid Funnel.
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Your tasks • Your profile • What we offer
Strategic positioning and messaging Implementation of market, competition and customer research Development and maintenance of a value-proposition matrix per target group and use case Translation of product features into user-oriented, segmented messages Marketing Automation and Hybrid Funnel Removal of automated communication triggers from usage and product data (PQL, feature usage, Churn indicators) Conception and control of measures for cross-selling and Churn prevention Working with Junior Product Marketing and Growth for Operational Implementation Customer journey and website optimization Responsibility for the strategic structure and further development of the website Data-based optimization of conversion rates using A/B tests and messaging analyses Reduction of time-to-value and increase of the Visitor-to-PQL rate Interface work Support for performance marketing and external agencies in campaign messages Close coordination with Product, Sales and Customer Success
Multiannual professional experience in product marketing, ideally in the B2B-SaaS environment Experience with Hybrid Funnels (Product-Led Growth and Sales Motion) Detectable work with usage and performance-based data Experience in collaboration with sales teams and Revenue-oriented models Knowledge of Marketing Automation, Conversion Optimization and Analytics Very good knowledge of German in word and writing Good knowledge of English Valid work permit for Germany
Indefinite permanent employment Hybrid working model Etablated PQL scoring and Churn Prevention System Analytics environment with BI tool, product analytics (amplitude) and data team Support in Operational Implementation by Junior Product Marketing and Growth Direct cooperation with Product, Sales and Data
Location
 | clockin GmbH | |
| 48159 Münster | ||
| Germany |
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