We develop, produce and distribute medicines based on natural active ingredients. As a pioneer in the scientific research of natural medicines, we cooperate with leading research institutions. 1,400 employees have committed themselves to a common goal: to help people to a healthier life. For our Business Unit Human Heel Germany at the Baden-Baden site we are looking for the next possible entry date Brand Manager B2C (all). Our B2C team digitally markets unique products from our young and high-quality dietary supplement brand. As Brand Manager B2C (all), you plan data-based and manage the strategic and operational marketing of these products both through your own web shop and through other sales channels. Based on your deep product knowledge, you can also design the portfolio extension. They are also responsible for the development of new and optimization of existing products.

Strategic and operational digital marketing control of high-quality products based on dietary supplements Continuous further development of the respective consumer-relevant content stories per product on the various distribution channels Data-based control of a consistent cross-channel marketing via the relevant marketing and sales channels Development of a deep understanding of products, target groups and their needs Conducting market and competition analyses and market research to identify customer needs and trends Development of new products and continuous optimization of existing products Close cooperation with those responsible for brand, portfolio, performance & influencer marketing Coordination of agencies, service providers and freelancers

Business studies Entrepreneurial, digital and agile mindset Proven successes in B2C marketing and e-commerce, product management, e.g. FMCGs Multiannual (4+ years) Digital Marketing Experience in Strategy and Campaign Planning routine in cooperation and control of creative agencies or own agency experience Very good communication skills and design strength

Varied and versatile topics in a modern, multicultural working environment Flexible working hours and possibility to work on mobile Operating pension: 100% employee-funded pension Health insurance: annual budget of 900 €, e.g. for visual aids, dental care Safe workplace in an attractive, growing pharmaceutical company JOBV1_EN