Dual Studies in Marketing (B.A.) - Sali Consulting GmbH

You want to start marketing? Start your dual myStudium with the appropriate practical partner. You will study myStudium in our study model and use interactive learning materials as well as our learning AI. You will then deepen your knowledge in regular accompanying events on campus or virtually. Sali Consulting is the established consultancy within the Sali Group, a group of companies with six specialized business units around the short term rental of furnished apartments. With our headquarters in Leipzig, we are currently serving over 300 customers throughout Germany and helping them successfully master their challenges in the field of short term rentals and to build or scale and professionalise their business from scratch.

Become part of our team and start with us on January 1, 2026.

At the practical partner - Sali Consulting GmbH: You don't have to pay tuition fees – we take care of this from Sali Consulting GmbH for you! You expect a monthly salary from 600 € to 1000 € gross You receive an attractive additional remuneration from us You benefit from benefits You have flexible working hours You work with motivated and competent colleagues: You have development and training opportunities You can participate in our team events Wellpass, food grant, Macbook for private use At the IU - Campus Leipzig: A state-approved study, with practical content and the degree Bachelor of Arts (B.A.) Your study advice, study guides and teachers support you at any time and you learn in small groups You have the option to apply for BAföG Ideal career prospects await you through practical teaching You benefit from attractive discounts at UNiDAYS, Spotify, 25hours hotels and other IU partners

You design and optimize our online marketing campaigns, especially in the field of Google Ads and Performance Marketing, for various companies within our group You develop creative content for websites, advertisements and marketing materials that convince our audiences and strengthen brand presence Analyze the performance of our campaigns and launch meaningful reports to continuously improve strategies You autonomously engage projects in content management and website optimization and take responsibility for their successful implementation You design and implement social media strategies to increase the reach and brand awareness of companies in our group

Start your studies at the IU with (special) abitur, a qualified professional degree or as a national. Technicians:in/operator:in You can prove German skills according to language level B2 You are happy to work creatively and develop new ideas for marketing and communication You are motivated to take responsibility and to support projects independently You have a structured way of working and can follow clear instructions and processes to achieve results step by step You are communicative and like to work in the team to achieve goals together You are interested in digital media and want to develop in online marketing You appreciate using expertise from a consultancy and implementing it specifically for projects to raise our marketing to a new level Career prospects: After successful completion of your dual study, you have the opportunity to take over projects for various companies in our group as an online marketing specialist:in a responsible way. You have the chance to build comprehensive expertise in online marketing through the independent support of projects and prepare yourself for leadership tasks. In the case of very good services, there is the possibility to take over the management of a business branch and to design the marketing strategy for this area completely independently. In the long term, we offer you perspectives for a responsible position with diverse development possibilities within our group of companies. .