Duales Studium BWL - Digital Business (B.A.) - Hermann Hartje KG

You want to get started in the Digital Business area? Start your dual studies with the appropriate practical partner. Experience our dual study with courses on campus on two days a week. Then deepen your knowledge using our interactive learning materials. WIR SIND HARTJE – in the dynamic world of mobility. Bicycles & bicycle parts / Motorcycle & motor vehicles / Sports & Outdoor We are a family company that has existed since 1895 and is now being run in the third generation. With more than 850 employees, we are represented at 21 locations in Germany and abroad. As a wholesaler, we have our own logistics and ensure daily deliveries. Our production and development of bicycles and e-bikes is ''Made in Hoya''. We also offer an exclusive brand portfolio that includes brands such as CONWAY, QiO, VICTORIA, FI:ZIK, SRAM and many more. Become part of our team and start with us on October 1, 2025.

At the practical partner - Hermann Hartje KG: You don't have to pay tuition fees – we take care of this from Hermann Hartje KG for you! You learn a lot and grow beyond you [technological education, feedback talks, holistic support and intensive exam preparation] You have time for your hobbies & interests [20 hours per week (38,5 in the lecture-free period), Happy Friday – short Friday, 30 days rest holiday] You will be well equipped and supported [Semesterticket, monthly fee of 1,200€ gross, own laptop, Christmas and holiday money, HARTJE purchase conditions, VWL and bAV] You can have fun and make contacts [knowledge days, team trainings, corporate events, exchange with other HARTJE students] You will be part of a large family business [values such as partnership, soil and reliability shape our daily work] At IU - Campus Bremen: A state-approved study, with practical content and the degree Bachelor of Arts (B.A.) Your study advice, study guides and teachers support you at any time and you learn in small groups You have the option to apply for BAföG Ideal career prospects await you through practical teaching You benefit from attractive discounts at UNiDAYS, Spotify, 25hours hotels and other IU partners

You start with important foundations by getting to know our specialist departments (sales, purchasing, product management, logistics, production, accounting, marketing) as well as our systems and operations You deepen your knowledge from semester to semester as part of our team HARTJE Digital with the focus on e-commerce You learn what it is both online and offline and accompany challenging practical projects You will focus on exciting topics, from the support of webshops, the digitization of business processes to the planning, implementation and analysis of marketing measures with a technical focus

Start your studies at the IU with (special) abitur, a qualified professional degree or as a national. Technicians:in/operator:in You can prove German skills according to language level B2 You are strong in communication, like contact with people and can express yourself well in writing and oral You have a mathematical and technical understanding You will show learning and ambition and want to show us what you can You are interested in complex questions and business processes Ideally, you have gained first practical experience in the digital environment Ideally you have good English skills Career prospects: You can look positive in the future! Your digital business studies make you a sought-after professional in the digital trade environment and thus opens up many professional opportunities. In particular, our department of e-commerce will continue to grow and is particularly looking forward to young talent. We offer you good and above all individual development opportunities – not only in the bicycle industry. .