Consumer, Shopper & Market Insights Manager / Marktforschung (m/f/d)

Conducting market and competition analyses and deriving relevant trends and growth potential analysis of consumer needs, target groups and usage patterns; Development of Personas and Consumer Insights Planning, control and evaluation of qualitative and quantitative market research studies incl. Cooperation with external institutes Testing and evaluation of communication and advertising media (e.g. pre/post tests, A/B tests) Providing decision-relevant insights for product development, innovation and Go‐to-Market strategies Creation of reports, presentations and KPI analyses to support management and product teams Control of external partners such as agencies and market research service providers

Successfully completed studies, ideally in BWL, marketing, psychology, statistics or natural sciences At least 5 years of professional experience in market research, consumer & shopper insights or data-driven marketing Safe handling of market data and panels (e.g. IQVIA, Nielsen) as well as pronounced analytical skills for deriving clear recommendations for action Structured, independent and solution-oriented operation with high data affinity Very good presentation and communication skills as well as experience in the comprehensible preparation of complex insights Very good German knowledge and good English skills Secure handling of MS Office, especially PowerPoint and Excel Industry knowledge of cosmetics, beauty or FMCG of advantage

Flexible 37.5-hour week with sliding time and the possibility of two days of mobile work for a balanced work-life balance 30 days vacation plus holiday money so you can plan your breaks reliably Christmas money and a contribution to the future that gives you additional financial stability As a company we are partners of AGV Chemie Health offers in cooperation with insurance – including regular checks and actions that strengthen your well-being Attractive additional services, including: Corporate Benefits Occupational Care, Benefits Wellpass Membership, Employee Discounts, Job Goggle Grants, Cooperation with Telekom with Exclusive Advantages, and Free Beverages and Fruits Variety of training opportunities that you can carry on professionally and personally