Praktikum Trade Marketing & Category Management

You actively participate in the planning, control and evaluation of national marketing measures at the Point of Sale. Together with the team you develop sales and presentation materials as well as below-the-line advertising material. For customer-specific projects, you support the team and even independently take a small project. You analyze trade and household panel data as well as Shopper Insights. Close cooperation with internal departments and external agencies allows you to gain a wide range of insights into marketing.

You are studying Business Administration, Economics with a focus on marketing or a comparable degree program. It is important to you to deepen the learned theoretical knowledge in a six-month internship or alternatively in a working student activity “on the job”. Ideally, you could gain first practical experience in the FMCG industry. A safe handling of Microsoft Word, Excel and PowerPoint is what distinguishes you. You are a team player, have a quick understanding and bring creative and analytical skills.

Mentoring: Career opportunities are firmly anchored to us and we help you achieve your individual goals through our professional and personal accompaniment. Work-Life-Balance: We offer trainees up to 30 days and students as well as interns up to 20 days of rest, as well as in some areas of flexible working hours and the possibility of mobile work. Workplace for well-being: Our operating restaurants provide a pleasant and healthy food offer. Drinks such as coffee or water and product refrigerators are available free of charge. Extra Benefits: We negotiated special shopping conditions with over 600 top brands. In addition, we offer a Hansefit company fitness program and a grant to the travel costs. Staff recommendation: We are always looking for new colleagues. A recommendation is rewarded with up to €1,500 gross. .