Head of Marketing & Brand Management (m/w/d) Krefeld, Düsseldorf, Duisburg

HAPEKO is the first address for professionals and managers in Germany. The focus of the activity is the creation of links between specialists and executives with a professional desire for change and suitable companies. HAPEKO is represented throughout Germany with more than 20 locations.

Our customer is an online retailer for high-quality accessories with many years of expertise on the market. As part of the further development of the company, we are looking for a Head of Marketing & Brand Management (m/w/d) at the next time, full-time and permanent job. In this function, you play a key role in the further development of the brand and strengthening the company identity at the end customer. They run a team of 5+ people and work closely with the management, sales and product management.

They have multi-year expertise in online and offline marketing, ideally for an FMCG brand e.g. in the field of fashion, lifestyle or food? Do you like to look beyond the edge of the plate and feel the latest trends on the market? You are a creative head that looks at the big picture?

Then you are right with our customer! Here, in addition to a lot of design space, you can expect an esteemed management, great colleagues, who all work together with joy and passion, as well as the opportunity to be decisive in the further success of the company!

We look forward to your application! (RKW/122273)

Location: Düsseldorf, Krefeld, Duisburg

They lead the marketing and online team and promote a culture of cooperation and innovation You are responsible for the strategic development of the brand, brand image and corporate identity to strengthen brand presence (online & offline) in the long term You develop effective content, social media campaigns, and events with your team to increase brand awareness, develop the online shop and open new business opportunities They design and implement key figures to assess the effectiveness of marketing and campaign measures and derive targeted optimizations They develop a clear strategy for the development of attractive advertising and furniture for the POS and coordinate participation in trade fairs and industry events to promote brand awareness and business opportunities

Completed studies in marketing, communication sciences, business management or a comparable area Multiannual experience in diverse marketing topics (B2C/B2B), ideally in a dynamic consumer goods environment with e-commerce business Expertise from strategic planning to implementation that leaves room for creative design Inspiring leadership experience and motivating, inspiring leadership style, with clear goals and visions Funded know-how in various marketing areas, ideally from a medium to large company Macher mentality: They actively address tasks and drive changes with their own initiative Travel readiness: You are ready to travel regularly to trade fairs and industry events

Creative teamwork in a successful medium-sized company with plenty of space for your own development and short decision-making A valuable team together and a highly motivated team Modern workplace/offices, work equipment with laptop and mobile Flexible working hours and home office possibility (2 days per week) 30 days off Employee discount on the assortment, company celebrations, sports activities, team events, drinks, coffee, fruit, food grant etc. Various individual training opportunities JOBV1_EN