Web-Analyst (w/m/d)

Our best ads: 10,000 great DUs. This place is part of our job world marketing, communication & HUK24: TV spots, advertising in ads and on the net, social media and internal communication – branding takes place with us on all channels. And that's exactly what we're looking for. Provided you want to develop ideas with us, give new impulses and help to present the HUK-COBURG to the outside and inside as it is: trustworthy, safe and partner in all areas of life. Hello, let's tell WIR! We – the HUK-COBURG Insurance Group – are among the 10 largest in Germany. Founded over 90 years ago, we are now the largest private household insurer and the largest German car insurer. That we are often cheaper than other insurance companies has a tradition with us. Just like our reputation as an employer, with which you can grow and achieve your personal goals. With us you can make an exciting career. With a lot of team spirit and feeling. In addition, we offer you a whole range of attractive benefits that help you develop professionally and discover new opportunities. 770 job profiles and 35 training sessions – together: countless career opportunities. Full opportunities, but also challenges. And always very dynamic. Not only in Coburg, but throughout Germany. Web-Analyst (m/d) Full time, from now on in Coburg, limited until 30.07.2027

Development of tracking concepts and KPIs for web applications and online marketing measures of HUK-COBURG Analysis of visitor behavior and conversion rates of the websites and online marketing activities Creation of regular reports and evaluations of relevant key figures Interpretation and presentation of e-business key figures for different target groups Creation of benefits and decision templates for business Close coordination with adjacent business analytics and web development units

Studies in BWL, business informatics, insurance or similar training with professional experience Experience in online marketing or e-commerce with focus on analysis Knowledge of online distribution channels and the corresponding success figures Multiannual experience in dealing with common web analysis tools (e.g. Adobe Analytics) desirable Very good MS Office skills, especially in Excel and Power Point Embossed analytical skills, communication strength and independent working Basic knowledge of the insurance industry is advantageous

Employer grants In addition to 13.3 monthly salaries, you can look forward to corporate benefits, driving grants, mobility grants, asset-effective services and numerous offers for your leisure time. Further development Achieve your goals – we offer you development opportunities through numerous training measures, self-training grants and our own training centre. Flexibility Good work and a good life go hand in hand – you have the opportunity to work up to half the monthly working hours from home or on the go. Make your day as you need it! Work-life balance Then work when it is best for you – we offer you flexible working time models that adapt to your life. In addition, there are 30 days of recreational holiday, Christmas and New Year's Eve free and 1.5 additional free days. Occupation & family To make you feel comfortable with us, we create the appropriate framework conditions. This includes support for children and holiday care as well as family care, as well as the opportunity to take part in a leadership position. Health & well-being If you're okay, we'll be fine – we'll support you with offers on exercise, nutrition and mental health. We also grant your membership in gyms and prevention courses. Co-workers Sometimes it's just good to let someone from the outside remember – our employee advice supports you in all phases of life, because your health and well-being are at our heart. You are the We We keep together and stand for each other, because only together can we create a dedicated and productive working environment in which your ideas and creativity grow. Only through the diversity of our employees is a great WE. Pension provision Today we think about tomorrow – with our offers for occupational retirement. So that our employees can look relaxed into the future. Motorcycle Cycling instead of rolling – we grant you your service bike, so you come to work comfortably and sustainably with the wheel. JOBV1_EN