Publicis Media GmbH | Germany | 40xxx Düsseldorf | Permanent position | Full time / Home office | Published since: 22.01.2026 on stepstone.de
Commerce & Retail Media Activation Manager (m/f/d)
Publicis Media is the world's second largest media agency network and part of the French communications group Publicis Groupe. As a global holding company, Publicis Media lives through its global agency brands Zenith, Starcom and Spark, which manage and continuously develop customer business in strategic communication consulting in over 100 countries. In addition, Publicis Media’s key specialist teams support the clients of the agencies in the fields: Data and Technology, Analytics and Insights, Research, Content, Performance, Buying and Business Development. .
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Your tasks • Your profile • What we offer
As a Commerce & Retail Media Activation Manager (m/w/d), you are responsible for the development and implementation of eCommerce strategies that maximize the brand presence and sales of our customers on digital platforms. Creating customized ecommerce strategies to optimize brand performance via various online marketplaces and direct-to-consumer platforms. Analysis of market trends and identification of opportunities to increase sales. Head of implementation of eCommerce campaigns across different platforms. Continuous monitoring and optimization of campaigns to ensure a high return on ad donation (ROAS). Using analytics tools for evaluating campaign performance and creating detailed reporting for internal and external stakeholders. Interpretation of data for deriving feasible findings and recommendations. Close cooperation with internal teams as well as external partners and service providers to ensure smooth campaign processing. Communication with customers to coordinate and implement strategies. Active pursuit of trends and technologies in the field of commerce and retail media. Implementation of best practices to improve ecommerce activation.
Multiannual experience in eCommerce, ideally in an agency. Knowledge in the areas of digital marketing, data analysis and performance marketing tools, in particular Amazon Ads and Amazon DSP. Excellent problem solving skills and strategic thinking. Strong communication and presentation skills. Team-oriented working with the ability to manage and organize projects independently. Current knowledge of German and English in word and writing.
Learn & grow Further development with digital learning platform Individual career perspectives, structured further development Extensive national and international development programmes Open feedback culture with structured performance management Mentoring programme
Work Your World Worldwide work possible up to 6 weeks per year
Flexible work Hybrid working model Work at all our Publicis Media locations: Berlin, Düsseldorf, Frankfurt am Main, Hamburg and Munich Flexible working hours The “Notfallmamas” - Occupied children (not applicable) Germany Ticket and BusinessBike
Feel Well Overtime compensation 30 days holiday and other special holidays Agency Mental Health Program and Working with Cancer Policy
Responsibility Diversity, equity & inclusion initiatives Sustainability Squad Social Projects
Your start Welcome Week Buddy Program Intensive onboarding
We appreciate diversity and are excited to learn how your previous experience could enrich our team. .
Location
![]() | Publicis Media GmbH | |
| 40211 Düsseldorf | ||
| Germany |
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