Content Marketing Manager (m/w/d)

The Optica billing center Dr. Güldener GmbH is part of the Dr. Güldener Group. The group is a specialist in digital solutions and extensive services in the healthcare industry. Around 35,000 customers rely on our expertise. In the healing and auxiliary market as well as medical technology, we are active as Optica. We have developed into one of the leading accounting centres on the German market. For more than 50 years, we have relieved our customers of administrative tasks and offer a comprehensive range of simple handling, highest efficiency and absolute liquidity. Our sophisticated, high-quality services, in addition to our customer orientation and our powerful IT systems, form the basis of our long-term success. Would you like to be part of this success? We are looking for an immediate and full-time location in Stuttgart-Mitte Projektmanager (m/w/d)

You plan and create content for the Optica brand and manage it through our channels (website, newsletter, social media). You create editorial plans, textual (and graphic) content for digital and analog channels and watch the competition. They work independently in industry-relevant topics and serve the specialist magazine Future Operations. They combine image and text to final layouts according to our corporate design. They develop the content strategy, optimize the corporate website and consider KPIs as well as SEO aspects. You work closely with marketing, sales, customer service, product management and external agencies.

You have completed studies in the field of media/communication/journalism with relevant focus or comparable training. You can inspire yourself to products in need of explanation and B2B communication. You have several years of experience in content creation, control and analysis. You have already worked with at least one CMS like Typo3. Knowledge in Photoshop, InDesign and PremierePro are desirable. They bring enthusiasm and feeling for networking. Strategic thinking, analytic conceptual skills paired with ideas, creativity, and sense for trends characterize you. Online and social media affinity are of course for you. You will add meaningful work samples to your application.

Future-proof: We offer you a crisis-proof job in the healthcare industry, an attractive salary and an occupational pension scheme Compatibility of private and professional life: We offer you hybrid work (3 days office, 2 days home office), flexible working time models and a family service Career & Continuing Education: Very happy – we are happy if you are eager and have goals Team: We promote team cohesion through small and large events And as i-tippings: job ticket, employee discount, company doctor and precaution, fitness cooperation with Urban Sports Club and bicycle leasing JOBV1_EN