Senior Media Manager (m/f/d)

About us You want to move something and want to make the world sustainable? Then you're right with us. As an internationally active family business in the fourth generation, we offer you a safe, trusting environment in the Melitta Group and the opportunity to develop yourself. Our colourful team lives the innovative power of our founder and inventor of the coffee filter, Melitta Bentz, every day. Just as diverse as our product and brand world are the professions and your possibilities with us. Join us - make it happen.

Your future work area You're a real coffee lover and want to make your passion a profession? Then come to us to Bremen, the heart of German coffee culture. Here at Melitta Europa - Coffee division - everything revolves around the popular hot drink coffee: from the filter coffee, whole bean or specialty coffee. Our job areas are as diverse as our coffee varieties: the global purchase of the best beans, our production with roasting and packaging, and the product development of new recipes or exciting tasks in marketing and sales, as well as much more you can find with us in Bremen – we offer you a variety of career opportunities in a dynamic and increasingly international environment, in which the enjoyment and quality of our brand products are the focus. Become part of our team and shape the future of coffee! As Senior Media Manager (m/w/d), you develop integrated cross-media strategies for our Melitta Coffee brand in a competitive environment and ensure efficient, consistent brand presence in all focus countries. The following exciting tasks await you: Media Strategy: You conduct integrated media strategies for all focus countries from the brand and communication strategy and develop them for classic and digital channels

Market and competition analysis: Your tasks include continuous monitoring and analysis of market and competition activities with regard to current and future media strategies, including benchmarking and evaluation of the Share of Voice

Campaign planning and control: You develop media plans, coordinate their time-right implementation nationally and internationally, and take over monitoring and success control of all media activities

Performance Analysis: In addition, you continuously analyze campaign data, define and optimize KPIs and evaluate advertising medium efficiency in classic (e.g. GRP, range) and digital channels

Agency and Budget Control: You control and control the media agency, coordinate the media purchase, work closely with the purchase and manage the strategic planning and control of the media budgets across all channels

Special projects and processes: If necessary, you support the marketing team in special projects outside the core area Media and ensure compliance with defined processes and quality standards in the media sector

You have a degree with marketing or media focus or alternatively a successfully completed commercial training with further additional training

You bring many years of professional experience in the field of media and/or digital marketing, ideally in a media agency, with

In addition, you have demonstrable experience in national and international media planning, sound knowledge in online marketing and TV as well as good knowledge in the handling of classic media and market research instruments in the FMCG environment

English language skills in word and writing are of course for you

You work analytically and structured, meet informed decisions based on data and keeps budgets and KPIs safe in mind

Your strong communication and team skills, your high sense of responsibility and your joy in working with internal interfaces and external partners complete your profile

As an international family business with many years of experience, it is important to us that you feel comfortable in the Melitta family. Framework conditions: 30 vacation days, individual training & training options, mobile work option Local location: Business restaurant, free drinks, monthly free coffee products, charging for private e-vehicles, Sabbatical We accompany you in addition to the Melitta Benefits in all situations of life, such as: finance & pension: occupational retirement, occupational disability insurance, accident insurance, anniversary money, grants marriage & family growth, etc. Health & Wellness: Health promotion, Corporate fitness Living & Working: Corporate Benefits Feeling good & community: Employee parties