Personalwerk GmbH | Germany | 61xxx Karben bei Frankfurt am Main | Permanent position | Full time / Home office | Published since: 10.02.2026 on stepstone.de
Digital Marketing Strategist – SEO & SEA focus (m/f/d)
Take a look at this job – because this is your new job! As a reliable service partner of the personnel departments of companies of all industries and sizes, we offer the complete range of services around recruiting, personal marketing, personal communication and employer branding. With a colourful mixed team of specialists: Our media consultancy ensures a wide-ranging and target-group-specific placement of the job advertisements, our IT delivers innovative technical HR solutions, our staff consultancy seeks and finds qualified candidates and our creation, together with the strategic campaign planning, ensures a coherent employer presence and maximum visibility on the applicant market. Also discover our relaxed agency flair and weigh on varied tasks together with over 270 colleagues. Do you want to be part of a dynamic and symphatic marketing team and bring our companies, sometimes staff, to the next level? Then we are looking for you for our location in Karben - near Frankfurt am Main as Digital Marketing Strategist (w/m/d) – SEO & SEA Focus
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Your tasks • Your profile • What we offer
Conception, implementation and optimization of digital performance marketing strategies via website, social media, paid social, retargeting and other channels SEO & GEO optimization of texts, blog articles, landing pages and videos for better visibility in search engines & AI tools SEA campaign planning and control incl. Google Ads, Social Ads & Retargeting Analysis of KPI-based performance data and derivation of range, traffic and conversion measures Trend, competitive and target group analyses and active development of new campaign ideas and formats
Completed degree in marketing, communication, media, or a comparable degree programme Multiannual experience in content and digital marketing, SEO, SEA and social media Passion for performance marketing, data-driven strategies and digital communication Very good feel for target groups, trends, content and sales-promoting communication Experience with social media platforms, online marketing tools as well as SEO/SEA tools Analytical Thinking: You understand KPIs, analyze data, and derive concrete optimizations Structured, independent working, creativity and fun in responsibility Very good German and good English skills
Exciting and secure job in a versatile industry with a long-term future Individual development possibilities Comprehensive onboarding: Intensive incorporation »on-the-job« 30 days holiday - plus 24.12. and 31.12. additional work-free Balanced work-life balance thanks to flexible sliding time Homeoffice option (hybrid model) Grant for private office equipment, PC glasses and VWL JobRad-Leasing: Your service bike for work and leisure Free drinks and parking Varied agency life with colorful, sympathetic team, relaxed working atmosphere and lots of design freedom Top equipped, state-of-the-art premises: ergonomic workplaces, air conditioning in all rooms – and for your breaks not only a coffee kitchen, but also a table stool and our roof terrace with the most beautiful view of Frankfurt to offer the carbene! Regular team and company events
Location
 | Personalwerk GmbH | |
| 61184 Karben bei Frankfurt am Main | ||
| Germany |
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