Internship Social Media Design & Influencer Marketing | LSCN & LASCANA (m/f/d)

OTTO is one of the most successful e-commerce companies in Europe. With more than 18 million articles and more than 34,000 brands, otto.de is now one of the leading German online shopping platforms. As a marketplace, we are constantly opening up for other brands and partners and thus continue to grow. Relax? Not our thing! Not yours either? Then come to board and shape the future of e-commerce with us.

Diversity belongs to us, like the Elbe to Hamburg: We stand for openness, respect and tolerance, without If and But. Let's put the sails together – regardless of where you come from, who you love or what you believe in. Because you're unique and that's what we're looking for.

With us you can bring ideas and advance projects, engage in networks for your heart topic and actively shape our corporate culture. Trying things, thinking new, being innovative, growing beyond themselves – this is our mindset. Let's reach something big together. Whether you work on campus or at home. LASCANA, a brand of OTTO, is one of the leading multichannel providers for lingerie, laundry and swimwear in Germany. We are represented nationwide with 24 branches. In addition, there are over 1200 shop-in-shop areas for nameable department stores in Germany and abroad as well as LASCANA online shops in seven countries. LSCN by LASCANA was created in the middle of 2023 by the brand LASCANA. The collections are aimed primarily at Gen-Z and Millennials. LASCANA’s sublabel combines current fashion trends with modern materials and exceptionally comfortable fit. We are the motivators, a marketing team of 16 motivated and creative colleagues who are responsible for the LASCANA brand to the outside and inside. Our area is divided into brand, PR, Social Media, Visual-Merchandising and Creation. When implementing projects, we work closely with the interfaces of other LASCANA areas. An open, dynamic and well-launched team awaits you – we look forward to you! Many speak of “Homeoffice” – we of “hybrid or mobile work”: You can work remotely up to 50% of your monthly working hours. Our teams, together with their leadership, decide how to balance out local time and mobile work.

One of your main tasks is creating and editing content. These include short videos, motion graphics and static content for our social media channels (especially for TikTok, Instagram, Facebook & Co). You work your ideas directly into the social media editorial plan and also take over the writing of the captions. The tracking of postings, the creation of success analyses and evaluations of the performance is regularly taken over by you. Direct contact with our community on the social media platforms is part of your daily business. You will bring the TikTok channel of our brand LASCANA forward in particular! You support influencer management: from brainstorming, the tuning with the influencers, to analysis of performance. You introduce your creative ideas and always know the latest social media trends for implementation on our channels. You're not sure if the internship suits you? – Then please contact Isabelle (isabelle.helms@lascana.de) from the team.

Must-have: You are a registered studentin in the field of marketing, communication, design, media or in a comparable course of study or you are in your Gap Year between Bachelor and Master. You can support us for 6 months from 01.08.2026. You are creative, fashionaffin and interested in the latest social media trends. You are versed in dealing with CapCut, Mac OS X and the Adobe Creative Suite - especially Photoshop, In-Design, After Effects. You are open to employing you more with AI tools and using them for your work. Your language level: German C1 (skilled language use) and English A2 (basic knowledge). Nice-to-have: You've already gained knowledge in social media agencies or similar group areas. You know the most popular influencers and research the latest influencers on various social media platforms. Canva's handling isn't strange to you. You want to kick the camera, too? Use your talent and present the LASCANA brands with self-twisted content! You enjoy hand-on mentality and are a team playerin.

Professional & personal development Further training courses such as OTTO Academy, Digital Learning Platforms (including Master Plan), Mentoring, Hospitations, Open Feedback Culture, Vocational Orientation Formats, Collaboration in Final Works, Fixed Personnel and Direct Persons in HR Culture and cooperation Students@OTTO Community & Networks, Coworking & Social Spaces, Leadership at eye level, flat hierarchies, independent & independent work, regular employee surveys, Leading Principles, free hot drinks and diverse – also vegan – food offer Remuneration & supplementary benefits Attractive remuneration (1300 € - 2266 €), 15% personal discount (on OTTO articles as well as numerous Benefits & employee offers (e.g. events, travels), 30 holiday days p. a., basic technical equipment Students@OTTO Onboarding One-week onboarding program for students consisting of: Welcome Session, Pulse Lectures, Get-Together & Board Stalk Work-life balance Hybrid working model with up to 50% remote work per month, flexible working hours (running time), 37.5h week Health and well-being Mindfulness and stress management courses, occupational health & psychosocial advice Mobility Germany ticket, free parking, e-store columns, StadtRAD stations & many Benefits more! You still have open questions? Then please contact us by e-mail to registruiting@otto.de. We'll get back to you as soon as possible. Here you can find further tips about your online application. .