Programmatic Manager Display & Paid Social (m/f/d)

emetriq, part of Deutsche Telekom AG, offers data-driven online advertising solutions and is committed to fair data access as a fuel for innovation and diversity. With our expertise and technology expertise, we increase the precision and relevance of online advertising. As initiators of the largest collaborative data pool in Germany, we combine over 100 data and media experts. In the Magenta team, we also act as an exclusive Programmatic & Paid Social Media Agency for Deutsche Telekom. From Awareness to Performance: We develop digital media plans and control campaigns along the entire marketing funnel.

To strengthen our team, we are looking for a full-time programatic manager display & Paid Social (m/w/d) in Bonn or Hamburg. In this overarching role, you work Deutsche Telekom in the private customer sector for our customers and combine operational campaign understanding with strategic co-design and a focus on performance. You accompany existing measures, set-ups and processes professionally, question them constructively and develop them together with experienced colleagues: inside and the operating campaign teams at emetriq to sustainably increase conversion, efficiency and growth.

Briefing and technical coordination: You translate technical and strategic goals into clear requirements for the operational teams and accompany the implementation in close exchange.

Overarching campaign support: You accompany performance-oriented programmatic display and paid social measures and, together with the team, ensure that goals, planning, operational implementation and optimisation play together.

Operational quality assurance: You can check set-ups, targetings, budget distributions and optimization measures and expertly assess whether the operational implementation matches the defined performance targets.

Analysis and further development: You are analysing campaign results, questioning existing measures and processes and, together with experienced colleagues, develop improvement approaches for increasing efficiency, conversion and growth.

Strategic advice: You will introduce yourself to the strategic consulting of internal stakeholders on media plans, target groups, campaign logics, budget deployment and cross-channel performance marketing issues. In doing so, you will not simply carry out existing measures and processes, but will question them constructively and develop new, more effective solutions.

Testing and Innovation: Together with the team, you develop test approaches for target groups, creatives, platforms and optimization logics and support their impact on performance, conversion, efficiency and scaling.

Cross-channel perspective: You'll look at Programmatic Display and Paid Social in conjunction with other channels and take integrated recommendations along the communication and performance targets.

Presentation and stakeholder management: You prepare results, analyses and recommendations in a comprehensible manner and present them to decision-makers:inside and internal disciplines.

Standards and Processes: You bring your own ideas to the further development of existing working methods, quality standards and processes, and help us anchor successful approaches in a sustainable manner.

Media expert: You have already gained experience in Programmatic Display, Paid Social or in digital campaign management and know the requirements for planning, implementation and optimization of performance-oriented campaigns.

Operational understanding: You understand campaign setups, targeting, bidding and optimization logics, and you can easily classify the operational implementation without controlling the campaigns themselves daily.

Strategic thinking: You can categorize campaign results and operational issues in a broader context and want to further develop in strategic advice and performance-oriented campaign development.

Analytical strength: You work data-based, identify relationships, and take meaningful next steps from campaign and performance data.

Critical view: You question existing measures and processes constructively, identify potential for improvement and introduce your own ideas for further development.

Management and consulting skills: You can clearly formulate technical requirements, reliably accompany operational teams and safely coordinate with different stakeholders.

Platform understanding: You have experience with relevant DSPs such as DV360, adform, TTD or Amazon DSP as well as paid social platforms such as Meta, TikTok, Snap or Pinterest and know the basic mechanics of performance-oriented campaign control.

Communication strength: You can communicate complex relationships in a comprehensible manner, justify recommendations in a comprehensible manner and present results safely in front of different contact persons.

Responsibility and organisation: You work structured, reliable and independent and keep track of multiple parallel topics.

Language skills: Very good knowledge of German and English in word and writing complete your profile.

We at emetriq are a team of experts working with passion and expertise to develop the company and ourselves. Our values are based on trust, agility, self-organization and self-responsibility – without rigid hierarchies, with clear development possibilities. Courage for change, work at eye level and team-wide cooperation shape our culture. We are looking for people who share our motivation and enthusiasm.

Our Benefits Hybrid work: Your main location is Bonn or Hamburg: In Bonn you are on site twice a week and occasionally in Hamburg. In Hamburg you usually work once a week in the office and at least once a month in Bonn. On the other days you decide whether you work in the office or at home.

Flexible working hours: No core working hours – 9 to 5 is a possibility, but not the only

Mobility: Support through JobRad and Germany Ticket

Mental health with OpenUp: Anonymous, free support by psychologist:inside

Benefits: Personal Purchase Prices for Telekom Products and a Benefit Card without Payment

Teamspirit and events: workshops, strategy days, team evenings, sports events and joint evening beer on the roof terrace

Meals: Beverages, Screening Machine, Snacks and Roof Terrace included

Sounds like your next challenge? Then we look forward to your application and to shaping the future of the Programmatic Advertising together! !