For over 20 years, we have been developing SoftProject GmbH from Ettlingen, innovative products and services related to the modeling and automation of business processes in all industries. With our low-code platform X4 BPMS, users digitize their processes with graphic tools and without programming.

We are proud that more than 300 companies around the world rely on the X4 BPMS. Our team with more than 120 employees is working every day to further describe the SoftProject success story – not only in Germany, but also in locations in Spain and Switzerland.

Senior Marketing Manager (w⁠/⁠m⁠/⁠d) - B2B Marketing

Location: 76275 Ettlingen bei Karlsruhe

Design the digital future with us: creative, strategic and effective. You are a professional in B2B marketing and want to write more than just the next campaign plan? You think strategically, understand audiences and want to make things visible that really make a difference? Welcome to our team.

Design space: You design, plan and implement holistic marketing campaigns, together with our product and sales teams Strategic work: You develop targeted strategies that significantly increase our visibility in the area of digitalization and low-code platforms continuous analysis and optimization: You continuously analyze our marketing measures and optimize them based on market trends, customer needs and competitive analyses Versatile formats: You bring your know-how into web texts, blog posts, newsletters, webinars and LinkedIn campaigns and play the entire marketing keyboard.

A successfully completed degree in marketing, communication sciences, BWL, media sciences, digital media, online marketing or similar In addition, you bring multi-year professional experience in B2B marketing, ideally in the software environment You bring experience in increasing visibility and market presence through SEO/SEA and other measures. Ideally also in the strategic website optimization for AI-based search systems (e.g. Google SGE) Your strong affinity for digital media and tools, such as Salesforce, Marketing Automation and AI applications in the marketing environment, makes you the right partner for the task Nice to have: You have an eye for design and first experience with Adobe Photoshop, InDesign or similar tools

Not only innovative products and a broad customer base, but also the best conditions for your career: Excellent development opportunities A unique team Agile working method Flexibility and family friendliness Solid framework conditions Health and well-being JOBV1_EN