Senior Expert Media Monitoring & Media Analytics (m/f/d)

DHL Group's corporate communication protects and strengthens the reputation of the company through proactive and reactive global communication. A data-based approach to communication measurement is a central success factor. In this senior role, you combine the daily media situation (traditional & SM) for the leadership level, derive analytical decisions from media data and develop media observation with Generative AI.

Key tasks: Daily curation of the external media situation (to the DHL Group in the morning, strenge, time-critical quality control of the agency mooring based on corporate priorities (relevance, completeness, correct coding) Organization and shipping to selected corporate representatives:incl. Chairman and Chief Executive Officer Presentation of the current media situation in the morning round in front of international communication experts:inside as the starting point of the press work Self-employed management of external media agency in ongoing business

Analytics & Insights: Creating sound analytics on the basis of collected media analysis data (including tonality, Share of Voice), complementing range/impact media (e.g. potential visibility, influence) as a basis for strategic decisions of the Head of Corporate Communication to maintain/build reputation the external positioning of selected corporate representatives: inside

Thematic support for the defined growth areas of the Group with the help of internal and external media analyses Early warning system: Identification and continuous monitoring of relevant media (traditional & digital) for the rapid transfer of potentially reputation-critical reporting to the right stakeholders in the company KPI definition & ad hoc reports: development of meaningful KPIs and creation of precise management reports for exposed corporate representatives:inside Media research – possibly in cooperation with the Group Archive – to provide resilient media content Innovation with Generative AI: ongoing (further) development of data collection and media analysis options; global agency management, evaluation of external proposals and introduction of own concepts Enablement: Conception and introduction of a self-service access for communicator:incl. User training and advice on the interpretation and evaluation of the data obtained

Technical requirements: completed university studies (economic/operational/communication sciences or comparable courses) Multiannual professional experience in adjacent fields of media analysis, BI/Data Analytics or communication measurement, ideally in international companies/organisations Experience in the implementation of complex data analyses and in the management-capable preparation of analytical results – especially in multi-layered communication topics Basic understanding of media channels and their interactions between traditional media (Print & Online) and social media Very good understanding of the Group and its topics and priorities(JL1) Very good user knowledge in Microsoft Office, especially Excel and PowerPoint Very good knowledge of German and English in word and writing

Personal requirements: Embossed analytical and conceptual skills Ready to discover new ways and technologies in the areas of media monitoring & media analysis and to apply them in the medium and long term Self-employed and structured working methods with high quality standards Secure communication & presentation – sovereign at all levels up to the board level Team & Collaborative Strength, High (current) Flexibility and Loadability

Your advantages Flexibility: We offer up to 3 days/Where. local work, plus flexible working hours without core time. The regulations may differ depending on the task and role. Well-being: fun, team spirit and health are crucial factors. Therefore, we offer a wide range of healthcare and preventive services in the Group, an operating physician and the FC Deutsche Post. Here, employees are driving sports together or exchanging. Family-friendly: The reconciliation of family and profession has many facets, such as childcare, care of relatives, etc. We support here, for example, by cribs or kita places as well as the care and recreation work. Mobility: We move not only letters or packages, but also our employees through offers such as company bike, job ticket and possibly a company car. Location: The Post Campus connects people from more than 60 countries. The Post Tower is easily accessible by car, public transport and bicycle. To facilitate working day, the campus offers parking, post office, cafe, canteen etc. Onboarding: An individual incorporation, training-on-the-job, networking, an own Certified program, etc. are the foundation for a successful start at DHL Group. Training options: We offer numerous training opportunities through a comprehensive training landscape, junior programs, coaching etc. Social commitment: Through global corporate programmes, we improve the educational and professional opportunities of young people and engage in disaster management at airports. We are also involved in local environmental and aid projects, which are volunteered by employees. What else is there? Occupational pensions, social counselling, inclusion counselling, cleaning service, insurance cooperation, corporate discounts, events, sabbaticals and much more!

About the DHL Group The success of DHL Group would not be possible without the commitment, creativity and know-how of our employees around the world. Get to know us and become part of our team.

Apply now with your complete documentation and specify your salary presentation about the application button.

For more information, see de.dpdhl.jobs. Sven Rötzel is available at sven.roetzel@dhl.com or 0228-189-51938 for a first personal contact and questions.

We look forward to your application*. I'm sorry.

*DHL Group welcomes applications from all people – regardless of age, gender, origin, religion or physical properties. .