Consultant Strategic Personnel Marketing & Employer Branding (m/f/d)

Full-time or part-time (min. 50%), unlimited, now

The Maltesers operate in the federal states of Hessen, Rhineland-Palatinate and Saarland (HRS) at more than 80 locations and support with around 5,000 employees in different health and social situations – among others in the rescue service and in social services such as the school support service, with different target groups and requirements. Against the background of this diversity, a clear and differentiated employer positioning is becoming increasingly important. In order to align personal marketing and employer branding more strategically and impact-oriented in the future, we develop this topic in a targeted manner and anchor it more closely in our personal work. We are looking for a personality who wants to design, develop and anchor this subject in a conceptual manner as a speaker for Strategic Personal Marketing & Employer Branding (m/w/d).

Development and implementation of a personal marketing and employer branding strategy for our different social services taking into account service-specific target groups, messages and channels sharpening and further development of our employer positioning in close coordination with HR, communication and executives Professional consultancy and austerity of executives on questions of technical and executive management as well as the positioning of their areas as employers Conception and Control of Candidate Journey Actions (online and offline) in cooperation with internal and external partners (m/w/d) Development of existing recruiting formats from the operational approach to a strategically controlled overall picture Analysis of labour market, target group and recruiting data for impact-oriented control Close cooperation with internal interfaces (personal development, recruiting, communication/marketing) as well as cooperation with the headquarters for the further development and implementation of personal marketing and EmployerBranding Establishing standards, processes and key figures in personal marketing step by step

A completed study in the field of personnel, communication, marketing, social sciences or economics or a comparable qualification Multiannual experience in personal marketing, employer branding or recruiting with strategic focus Very good understanding of labour markets, target groups and human resources Ability to develop concepts and bring these pragmatic into implementation Safe occurrence, structured functioning and enjoyment of cross-division cooperation High digital affinity as well as safe handling of digital tools, platforms and data-based methods in personal marketing Experience in dealing with stakeholders and decision-makers is desirable Experience in non-profit or public areas is welcome – but your focus is crucial, not industry experience

A Strategic Speaker Role (m/w/d) with Clear Professional Responsibility and Design Space in Building and Further Development of Personal Marketing and Employer Branding A role with a clear strategic order and design space in which you actively shape the construction of personal marketing and employer branding Close cooperation with recruiting, personnel development and the competence center Communication, Marketing and PR at the interface of HR Strategy and Employer Communication An unlimited working relationship in full or part-time with flexible working hours and perspective home office option A performance-oriented remuneration according to AVRCaritas incl. Christmas and holiday allowance, 31 days holiday, employee-funded retirement provision (RZVK) and other social benefits A structured incorporation into your new field of activity as well as diverse professional and personal training opportunities – both internally and externally (including the Malteser Academy and digital learning and development offer) A valued, family-friendly working atmosphere in a non-profit company A modern workplace in our new offices in the Gemini Plaza Limburg Additional benefits such as promotion of membership in the company fitness network EGYM Wellpass with individual benefits such as: use of sports and wellness services, swimming pools, online courses and much more in your area