E-Commerce Manager Newsletter & Produktkoorination (m/f/d)

We are one of the leading providers of frozen menus and catering systems in Germany. For over 60 years, our dishes have been created with experience and passion in our manufacture – without taste enhancers and artificial additives, with carefully selected ingredients from the region. Whether for shared or private households: We offer reliable, planable and innovative food solutions.

For our team we are looking for

E-Commerce Manager (m/w/d) Annual gross salary (full-time): approx. 41,000 €

Newsletter & customer communication Planning, creation and dispatch of newsletters Development of targeted campaigns along the customer journey Construction and optimization of automated campaigns (e.g. Welcome and reactivation routes) Further development of personalization, segmentation and customer communication Analysis of relevant KPIs and derivation of optimization measures Use of AI tools for content creation Marketing Automation Development of CRM and Marketing Automation Processes Optimization of existing campaigns and communication routes Cooperation with marketing, product management and external partners Product coordination & e-commerce Care and further development of the online range Analysis of product performance and customer behavior Control of ranges, price logics and product presentations Analysis & Reporting Creation and evaluation of reporting Removal of measures to optimize newsletter and shop performance

Complete study or commercial training with a focus on e-commerce, marketing, digital business or a comparable qualification Professional experience in e-commerce, CRM, newsletter marketing or online marketing Experience with newsletter and marketing automation tools (e.g. Klaviyo, Brevo, HubSpot, Salesforce Marketing Cloud, etc.) Safe handling of web analysis and reporting tools (e.g. Google Analytics, Looker Studio) Experience in controlling and optimizing online voices of advantage Understanding customer journey, conversion optimization and personalization Analytical thinking and joy in evaluating KPIs and deriving measures Very good sense for targeted communication and appealing texts Safe handling of AI tools to support content creation and optimization Structured, independent and solution-oriented mode of operation Teamability as well as a high initiative and hands-on mentality

a secure workplace in a successful company 30 days holiday and holiday and Christmas money a worker-funded occupational pension scheme Employee discount free lunch a grant for membership in a gym