Home Instead GmbH | Germany | 50xxx Frechen | Permanent position | Full time / Home office | Published since: 04.06.2026 on stepstone.de
Social Media Account Manager (m/f/d)
Home Instead, Cologne was founded in 2008 as a pioneer for outpatient care and care services. Today, with more than 180 locations in 15 federal states, we are the leading care and care service in private institutions. As a pioneer in personal care and care at home, we have many years of experience and expertise that currently trust over 35,000 customers nationwide. Our mission is to help people with support needs individually and competently stay in their familiar environment – safe, self-determined and well disposed. All Home Instead companies have a nursing insurance license and can therefore use all outpatient budgets of care insurance. Our vision, care and care of individual and personal is also applied internationally, making Home instead a successful international network. We're growing fast and looking for a social media account manager (m/w/d) (in full time/unlimited) Your heart beats for social media and customer advice? You are now looking for an industry with meaning and want to bring your know-how forward-looking? With us you will become an important part of a highly expanding, successful company with high dynamics in an exciting market. What we do makes sense across generations and drives us every day. They come with us into a team with a lot of design willingness, fun in building work and joint success. For this purpose you support us with high commitment and heart. .
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Your tasks • Your profile • What we offer
take over the conceptual implementation of the social media content for the supervised franchise partners. This includes creating editorial plans, creating and posting posts and community management. are responsible for part of the homepage content of the franchise partners and compliance with the CD/CI. support part projects to update and optimize the HI homepage. are responsible for the Google corporate profiles of the supervised franchise partners (contributions, reviews, topicality etc.). create a quarterly report on the homepage and social media results for the management and franchise partners. plan and control social media campaigns and external service providers and agencies. exchange regularly with the supervised franchise partners.
Complete studies focusing on marketing or comparable training. minimum. 2 years of professional experience in online marketing, search engine optimization and social media management. Own activities on social media, recognition trends and can identify them for home instead. Secure mastery of MS Office applications and the German language in word and writing, the English language well. Own-responsible aging, independent and team-oriented work with a pronounced implementation strength. Interest in the area of senior management, school guidance, integration assistance. Immigrant and interpersonal behaviour, good judgement and professional decision-making skills, integrity, discretion and fairness, in line with corporate values. Experience in content production (video, image, text). It is fun to give everything for a meaningful social task.
offer a varied activity at the market leader in the future industry. want you to bring your skills, know-how and experience to each decision. are a strong and valuable team. work together in presence because we ''re just more personal'' also live together. Mobile work on a day/week is possible. have tailor-made training and development opportunities for you. offer an exciting task, free space and design possibilities. together have the good feeling of changing the face of aging every day. .
Location
![]() | Home Instead GmbH | |
| 50226 Frechen | ||
| Germany |
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