Project Coordination for Education Marketing

Development and control of measures to address schools, teachers, pupils and parents Demand collection, target group analysis, evaluation and optimization of measures Building and maintaining contacts with schools and their representations Management of events for pupils in cooperation with other units of the University (e.g. series of lectures in cooperation with the Employment Agency) Coordination of merchandising articles for students Planning and implementation of advertising and media planning in the field of student marketing Control and implementation of communication measures cross-medial, in particular in the field of social media Care and community management of relevant social media channels for students CD-compliant implementation of ads, brochures, publications and websites Supporting university and study profiles on relevant platforms Internal and external service providers

Completed university studies in a task-relevant field (e.g. communications, marketing, pedagogy) or comparable qualification Multiannual experience in marketing, ideal for school or student marketing Knowledge of media planning, marketing evaluation and target group-oriented approach Very good knowledge of MS Office, Typo3 or comparable CMS systems, indesign or comparable graphics programs Experience with SEO, SEA and online monitoring Experience in community management of social media channels Experience in project management and cooperation with agencies desirable Knowledge of the school system in Rhineland-Palatinate, Saarland, Baden-Württemberg and Hesse Embossed text and language skills, ideally also in English Communication strength, team capacity and high self-initiative

Health promotion Family service Vocational training Flexible work and home office Job ticket Pension provision Sports & Fitness Culture & Leisure Close-up in the Palatinate Forest RPTU stands for the diversity of all employees. We welcome applications from all interested parties, regardless of their ethnic and social origin, age, religion, gender, disability and sexual orientation or identity. Disabled persons and persons with similar qualifications and suitability are preferably hired (please provide proof of the severe disability/equality of the application). RPTU aims to increase the proportion of women in areas where women are underrepresented. The job is also available in parttime. .