Mercedes-Benz AG | Germany | Stuttgart | Practical training | Full time / Home office | Published since: 11.02.2025 on stepstone.de
Internship in the field of One-to-One Marketing Digital Products & in-car/in-app communication, flexible start
Life is always about becoming... In life it is about going on a journey to become the best version of our future self. As we discover new things, we face challenges, master them and grow beyond us.
Apply to Mercedes-Benz and find the area where you can develop your talents individually. You will be supported by visionary colleagues who share your pioneering spirit. Joining us means becoming part of a global team whose goal is to build the most desirable cars in the world. Together for excellence.
Number: MER0003ISG
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Life is always about becoming... In life it is about going on a journey to become the best version of our future self. As we discover new things, we face challenges, master them and grow beyond us.
Apply to Mercedes-Benz and find the area where you can develop your talents individually. You will be supported by visionary colleagues who share your pioneering spirit. Joining us means becoming part of a global team whose goal is to build the most desirable cars in the world. Together for excellence.
Number: MER0003ISG Our Team One-to-One Marketing is designed for Mercedes-Benz Cars to directly and individually address our customers for digital extras, apps and car software. We place special focus on in-app and in-car communication, and we transmit targeted recommendations and individually relevant messages based on data – e.g. via the Mercedes-Benz app or directly via the Headunit in our vehicles. We are a highly motivated team and look forward to your support and contribution to the team spirit. We work at eye level on implementable solutions with direct customer use and measurable success. You will work on these challenges: Create individual case-based communication for digital extras, apps and car software – on-demand, automated or context-based Definition of (new) customer journeys, testing of new channels and playing options Control of channel-specific possibilities in segmentation, tracking and playout using A/B tests Success measurement, derivation of Lessons Learned and direct application in further communication Ensuring brand-friendly communication via our own channels orchestration of in-car/in-app channels and planning via our one-to-one communication tool Your goal: A quick implementation of customer-oriented and efficient communication.
Degree course with focus (digital) marketing/communication, communication science or comparable Secure knowledge of German and English in word and writing Safe handling of MS Office Customer orientation First experiences in digital/data-driven marketing desirable First experience in international projects desirable Commitment and motivation to communicate with us Additional information: Of course, without formalities, we are not. Please apply exclusively online and add a CV to your application, current enrollment certificate with semester indication, current grade, relevant certificates, if applicable. Compulsory internship certificate and proof of the rule period (maximum size of the annexes 5 MB) and in the online form mark your application documents as ''relevant for this application'. Further information on the setting criteria can be found here. Members of countries outside the European Economic Area may send their residence/work permit. We are particularly pleased to receive online applications of disabled people and disabled people. If you have any questions, you can also contact sbv-zentrale@mercedes-benz.com to the site's severely disabled representative, who will be happy to support you in the further application process after your application. Please understand that we no longer accept paper applications and there is no claim to return. Questions about the application process will be answered by HR Services by e-mail to myhrservice@mercedes-benz.com or by phone: 0711/17-99000 (Monday to Friday between 10-12 am and 13-15 pm).
Food supplements Employee handy possible Employee discounts possible Employee participation possible Staff Events Coaching Flexible working time possible Hybrid work possible Health measures Employment Mobility offers
Company location
Location
![]() | Mercedes-Benz AG | |
Stuttgart | ||
Germany |
The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.
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