Netto Marken-Discount Stiftung & Co. KG | Germany | 93xxx Maxhütte-Haidhof | Permanent position | Full time | Published since: 02.03.2026 on stepstone.de
Campaign Manager (m/f/d)
With over 4,400 branches, around 88,500 employees, 21 million customers per week and 17.6 billion euros, net brand discount is one of the leading companies in the food retail sector. With around 5,000 articles and a focus on fresh products, net brand discount thus has the largest food selection in the discount landscape. You want to take responsibility for campaigns that are really visible? – from idea to briefing, production and playout to evaluation? Then go to net! As a campaign manager:in you control our integrated 360° campaigns across all relevant channels (TV/Audio, POS, Handzettel, Digital, Social, OOH – depending on the campaign) and make sure that timing, quality and effect are correct. .
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Your tasks • Your profile • What we offer
Planning, control and implementation of national campaigns (end-to-end) incl. Timings, voting and rollout Briefing & control of agencies/service providers (creation, media, production) and internal interface control Cross-channel orchestration: TV/audio, POS/Filiale, handblade, app/CRM, social/digital, OOH etc. Brand management / further development of brand management: implementation of brand-strategic measures and ensuring a consistent brand experience across all touchpoints Market Research & Insights: Control of MaFo Processes and Processing of Performance & Learnings (Tracking/Reporting) incl. deriving concrete optimizations and stakeholder preparation Project management: Budget/cost control, documentation, clear communication & decision documents
Mind. 2–3 years of experience in campaign management or 360-degree marketing, ideally on corporate side or in agencies with FMCG reference Completed degree in marketing, BWL, media or a comparable qualification Very good project management: structured, reliable You are an organizational institution, working independently and with a high sense of responsibility Experience in agency control and cross-functional cooperation with external partners and internal interfaces (purchase, sales, law, digital etc.) Passion for target group and channel-specific content performance and brand management High quality awareness – you recognize quickly when something is “not round” Safe communication level (clear, precise, solution-oriented) You're reliable, grab and really want to move Also under pressure you remain focused, solution-oriented and keeps a cool head Nice-to-Have: Experiences in Brand Management and Market Research
A dynamic, motivated team with creative minds and great design freedom The possibility to significantly shape the brand net in digital communication Own responsibility & development perspective – you shape, tax and develop with A crisis-proof, long-term perspective in a growing company A pleasant atmosphere in a modern office An attractive salary that meets your responsibilities and experience
Location
 | Netto Marken-Discount Stiftung & Co. KG | |
| Am Dreistock 14, 93142 Maxhütte-Haidhof | ||
| Germany |
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