Evernest GmbH | Germany | 20xxx Hamburg | Permanent position | Full time / Home office | Published since: 17.03.2026 on stepstone.de
(Senior) CRM Marketing Manager (m/f/d)
We are Evernest – the real estate company that combines technology and personal advice at the highest level. With digital tools, customized marketing strategies and deep local market understanding, we make buying and selling real estate more efficient and successful.
As a (Senior) CRM Marketing Manager*, you plan, control and optimize data-driven CRM campaigns along the entire customer journey. The analysis and segmentation of customer data makes you a personalized and relevant customer approach. Your goal is to strengthen customer loyalty and to increase customer life value sustainably. .
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Your tasks • Your profile • What we offer
CRM Marketing Manager – You generate personalized marketing experiences and are responsible for targeting and binding existing customers. Implementation – You design, plan and implement personalized marketing activities (online/offline) and optimise measures based on KPIs. Strategy – You develop and manage the CRM strategy that will help you sustain customer relationships and drive data-based growth. Progress – You are opting for existing and developing new processes for continuous improvement of cooperation, including automation and standardization. Networking – You build the service provider network. Analysis – You are responsible for reporting and tracking the marketing measures.
Experience – You have several years of experience in implementing and managing marketing activities (online/offline) and an affinity for digital communication and content. Project Management – You bring comprehensive experience with CRM and Marketing Automation tools and perform confidently in consulting and managing business partners. Creativity – You develop creative ideas and work independently and proactively on new solutions. Tools – You master Klaviyo, G Suite, Keynote, SendGrid, the Adobe Creative Cloud, CMS tools like Contentful and project management tools like Asana or Intercom. You also have data protection and GDPR knowledge. Interest – Ideally, you are passionate about real estate and lifestyle brands.
New Work – Our modern office spaces offer an inspiring place for exchange and creativity. On Fire – We are constantly moving, open to new and ready to go the extra mile. Professional onboarding – We make sure that you are well integrated from the outset and get all the necessary tools to successfully start through. Benefits – company macbook & iPhone also for private use, 30 days vacation, grant membership at the Urban Sports Club and attractive compensation models. Teamspirit – Regular team events, afterworks and an open corporate culture that promotes cooperation and innovation. .
Location
 | Evernest GmbH | |
| 20457 Hamburg | ||
| Germany |
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