Head of Digital Commerce

“Indulgent for man and earth” is our daily motivation. Not only when developing and selling our Alnatura organic products – also in the way we work together at Alnatura. Our culture is designed for holistic thinking, customer-oriented action and self-responsibility. Become our*e Head of Digital Commerce at Alnatura and build the department as an entrepreneur within the area of Marketing & Communication, lead and responsive. in full time (40 hours/week)

You are responsible for the digital commerce strategy and guide the construction and operation of your own online shop including Profit & Loss Ensure the operational shop processes and professional content management and advance continuous optimization You identify relevant customer promises (Value Propositions) for B2B and B2C and develop matching customer journeys You are responsible for the strategic online range You define, monitor and analyze KPIs for data-based optimization of conversion, user experience and economic performance You control the digital business case including economic targets and investments You build a team and work closely with IT, logistics, digital marketing, CRM, purchasing and sales You are part of the leadership team in marketing & communication

Multiannual experience in building, scaling and overall operational and strategic responsibility in digital commerce – ideally with omnichannel and LEH reference Deep understanding of digital business models (e-commerce) and innovations, performance marketing, customer journeys and conversion funnels Knowledge of e-category management and data-driven assortment optimization Experience with omnichannel strategies, digital platforms and customer retention measures Analytical and strategic thinking skills as well as a strong view of economic relationships Leadership and experience in the development and support of employees Structured, pragmatic and solution-oriented mode of operation Vision, ambition and passion draw your action High affinity for bio-food and sustainability

Corporate culture: „Sinnvoll für Mensch und Erde“, short decision-making paths, a lot of room for design and self-responsibility, collegial cooperation and market practice Benefits: 30 days vacation, special holiday, Christmas and holiday money, contribution to the company's pension, voucher for our markets (after a successful financial year), service leasing, grant to the German ticket Onboarding & development possibilities: holistic integration programme, numerous training opportunities such as e-learnings, seminars and workshops - from A Alnatura Culture to Z Time management Mobile work: Fully equipped and ergonomic jobs at the Alnatura Campus, flexible working hours and home office (maximum 40%) Campus Life: Discounted Lunch at Vegetarian Restaurant Vegi – incl. sun terrace, green outdoor area with natural pond, vegetable gardens and wine terraces, free drinks such as water, tea and coffee Sustainability: Workplace at a first-hour bio pioneer with active contribution to sustainable development of humans and nature