Dual Bachelor's Degree in Hotel and Tourism Marketing - Dual Studies

The marketing of products and services is your thing? You want to experience tourism and hospitality directly in practice, but at the same time do not give up an academic degree? Then do a dual study in the area of hotel and tourism marketing at the IST High School for Management! Here you have the opportunity to align your studies according to your personal interests and to specialize you individually. Possible depressions include: Hotel Marketing – Sales Management and Distribution Sports tourism & ecology Advanced online marketing Event management Sales management Staff management

Facts at a glance State-approved bachelor’s degree titled “Bachelor of Arts” High practical content: study contents are directly oriented to the requirements of everyday work No Numerus Clausus Extremely flexible through modern teaching methods such as online lectures, online tutorials and online seminars as well as digital study books and selected presence phases tuition fees are taken over by the employer and you receive a salary Study is also possible without a degree Competent support by a professional expert:internal team Duration: 7 semesters Start dates: 1st April or 1st October - Other start date possible after consultation.

General office management Support and takeover of administrative activities Planning, organisation and handling of own subprojects Preparation and processing of customers: internal orders Internet searches Cooperation with customers: women, partners and other departments

You are interested in the hotel and tourism industry and marketing You have (special) abitur or completed vocational training You may already have a hotel- or tourism-specific training course that allows you to practice parallel to your studies at the IST High School. We are happy to help you find a suitable training company.

Trends and innovations in tourism and how to use them for you You will gain insight into trend topics such as “Digitalization & AI” and “Sustainability” You acquire deep knowledge for a competent handling of social media, online marketing, customer integration and communication strategies Knowledge is taught by digital and printed study books, online lectures, online tutorials, online seminars, online seminars and web tests You take selected seminar phases for the deep communication of practical knowledge and personal exchange with fellow students: For more information on the dual Bachelor “Hotel and Tourism Marketing” you can find here:

Career opportunities You can complete the dual study “Hotel and Tourism Marketing” in the following areas: National and international hotels and hotel chains Holiday resorts and holiday clubs Tour operators Tourist companies Airlines and airports Cruise companies National and international associations and institutions Bus and railway companies Leisure activities

How do I find a training place? You can also find a wide selection of job offers and open places of companies in Germany where you can study dual “prevention and health promotion” in the Jobbörse www.joborama.de of the IST High School for Management. If you haven't found any training yet, please contact us. We have many partners who still offer free dual courses. You can reach the student advice by phone +49 211 86668 0 or by email to tourism@ist-hochschule.de. We help you find out!

Get involved now! !