Senior Web Analyst (m/w/d)

Better digital. Digital Commerce is a networked BAUHAUS of the future through digitalization. We always have our customers in focus and as a goal to create the perfect digital shopping experience. An agile working environment, innovative solutions and dedicated employees: the strong motor behind it - and the best proof is the success: With more than 270 specialist centers in 19 countries as well as one of the 50 largest online shops in Germany, BAUHAUS is one of the most successful companies in Europe. We look forward to becoming even better together!

As Senior Web Analyst (m/w/d) you develop and implement a long-term roadmap to integrate Google Analytics, Looker and Looker Studio deep into our organization Through targeted analyses, you conduct meaningful insights that enable action recommendations for product development, marketing and management You are responsible for the introduction and use of Optimizely, design and control A/B tests and take concrete measures based on the results to improve the conversion rate and user experience sustainably You create high data quality, develop automatic reports, establish performance KPIs and make the influence of analytics measurable on business decisions You understand complex facts, support internal teams in the use of analytics tools and thus promote a data-oriented culture throughout the company

Successfully completed studies of (economic) informatics, business management, statistics, marketing or a comparable background Multiannual experience with Google Analytics (including GA4), Tag Management Systems (e.g. Google Tag Manager) as well as Looker and Looker Studio Deep understanding of data analysis, web analysis, A/B testing as well as conversion optimization and safe handling of tools like Optimizely Ability to derive strategic recommendations from data and translate them into concrete measures Embossed communication and presentation capability to inspire data-driven decisions across the range Very good German knowledge and good English skills

An attractive task in a family business with agile working environment, modern technologies and personal and professional development opportunities Unlimited working relationship and attractive remuneration A balanced work-life balance, the possibility of mobile work and 30 days holiday Attractive location in the heart of the Rhine-Neckar metropolitan area with free parking and a company-owned restaurant Exclusive model for occupational pensions with attractive employer grants Additional benefits such as asset-effective benefits or occupational disability insurance for special conditions A children's daycare facility with family-friendly care Advantages of shopping through the BAUHAUS employee card Start your application online now - without writing in a few minutes! BAUHAUS is looking forward to you. .