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Publicis Media GmbH | Germany | 40xxx, 80xxx, 81xxx, 65xxx, 20xxx, 60xxx, 22xxx, 21xxx, 10xxx, 14xxx, 13xxx, 12xxx Berlin, Düsseldorf, Frankfurt, Hamburg, München | Permanent position | Full time / Home office | Published since: 07.08.2025 on stepstone.de

Grouphead Programmatic Insights & Audience Data (m/w/d)

Branch: Advertising and marketing Branch: Advertising and marketing


Publicis Media is the world's second largest media agency network and part of the French communications group Publicis Groupe. As a global holding company, Publicis Media lives through its global agency brands Zenith, Starcom and Spark, which manage and continuously develop customer business in strategic communication consulting in over 100 countries. In addition, Publicis Media’s key specialist teams support the clients of the agencies in the fields: Data and Technology, Analytics and Insights, Research, Content, Performance, Buying and Business Development. JOBV1_EN

Your tasks • Your profile • What we offer

Publicis Media is the world's second largest media agency network and part of the French communications group Publicis Groupe. As a global holding company, Publicis Media lives through its global agency brands Zenith, Starcom and Spark, which manage and continuously develop customer business in strategic communication consulting in over 100 countries. In addition, Publicis Media’s key specialist teams support the clients of the agencies in the fields: Data and Technology, Analytics and Insights, Research, Content, Performance, Buying and Business Development.

Head of the Programmatic Supply Analytics team with direct responsibility for the further development and optimization of all analysis and reporting processes Ensuring the foundations for the strategic control and coordination of the Media Data and Tech Partners, defining the framework conditions and processes and ensuring cross-border control Responsibility for the automation and optimization of reporting processes to increase efficiency and accuracy Development and implementation of specific reporting requirements in the field of supply path optimization and supply quality management to ensure the transparency and traceability of all measures Use of Business Intelligence and Analytical Tools to provide data-based insights and decision-makers and thus continuously improve the performance of supply strategies Close cooperation with other departments (e.g. Inventory, AdTech and Investment, Controlling) to ensure a transparent and inclusive functioning and to promote cross-sector synergies Perspective development of the team, including promotion of employees in professional and disciplinary terms Regular coordination and relationship management with external partners (marketers, data providers, technology providers) to ensure smooth cooperation and to match reporting requirements

Deep analytical skills and comprehensive experience in data analysis and management, ideally linked to digital advertising or similar data-intensive areas Experience in leadership and development of teams as well as optimising analysis and reporting processes Practical knowledge in the field of programmatic advertising is advantageous, but can be deepened as required by internal training and further training. Experience in the use of BI tools (e.g. Power BI, Tableau) and knowledge of the automation of reporting processes (Python, APIs etc.) Strong understanding of the automation and optimization of data processes and the ability to understand complex data structures for all stakeholders Communication strength and joy in cooperation with internal and external partners Proactive and solution-oriented operation and the ability to successfully shape and manage changes

Learn & grow Further development with digital learning platform Individual career perspectives, structured further development Extensive national and international development programmes Open feedback culture with structured performance management Mentoring programme Work Your World Worldwide work possible Up to 6 weeks per year Flexible work Hybrid working model Work at all our Publicis Media locations: Berlin, Düsseldorf, Frankfurt am Main, Hamburg and Munich Flexible working hours The “Notfallmamas” - Occupied children (not applicable) Germany Ticket and BusinessBike Feel Well Overtime compensation 30 days holiday and other special holidays Agency Mental Health Program and Working with Cancer Policy Responsibility Diversity, equity & inclusion initiatives Sustainability Squad Social Projects Your start Welcome Week Buddy Program Intensive onboarding We appreciate diversity and are excited to learn how your previous experience could enrich our team. Our Recruiter Dominik is looking forward to your application - even if your qualifications do not match 100% with our requirements.

JOBV1_EN

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ava Publicis Media GmbH
Berlin, Düsseldorf, Frankfurt, Hamburg, München
Germany

The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.

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