Praktikum Consumer Insights & Trend Scouting (m/w/d)

Start swiftly and grow fast at BSH Home Appliances Group: As a leading manufacturer of home appliances and solutions, we move things forward to make people's lives easier. With our global brands Bosch, Siemens, Gaggenau and Neff as well as our local brands, there is a world of opportunities for you to discover. We encourage people to develop their potential and never stop learning. After all, we believe that great work is the result of doing what you love. Join us now and give your career a home. Internal Consumer Insights & Trend Scouting (m/f/d) BSH Hausgeräte GmbH | Full time | from August 2025 Munich

Are you well-versed in theory and now looking for practical experience in a dynamic company? Then use your talent and expertise to help us with the following tasks Support the ''digital, consumer, innovation team' in the consumer products division on various topics Analysis of consumer and technology trends in selected innovation fields Support of consumer and shopper intelligence studies Responsible for performing certain consumer analytics tasks and deriving insights out of data Preparation of insights communication materials etc.

Advanced studies in business administration, business psychology, psychology, or neuroscience with a focus on marketing Initial experience in consumer insights, trend scouting, and innovation management. Strong analytical skills paired with structured thinking and working; proficient in PowerBI, MS Office, Google Analytics, and other analytics tools. High communication skills and experience as a team player, fostering collaboration and exchange. Fluent in English and advanced proficiency in German.

Flexible organization of working hours by means of time account Possibility of mobile working according to individual agreement (max. 50 % of working hours) 35h / week Support during induction and integration into the team Cooperation at eye level and appreciative working atmosphere JOBV1_EN