0CRM Campaign Manager (m/f/d)
Dehner Gartencenter GmbH & Co. KG | Germany | 86xxx Rain | Permanent position | Full time / Home office | Published since: 02.01.2026 on stepstone.de

CRM Campaign Manager (m/f/d)

Branch: Trading Branch: Trading


A professional home for 5,500 colleagues – and there will be more every day! Through quality, diversity and competence as the European market leader of the garden center industry. In over 75 years, we have developed as a modern family company with a continuous expansion course as a leading company with over 135 garden centres in Germany and Austria. About 4,300 of our around 5,500 employees are employed in our garden centers. Strengthen the Dehner family with your experience and personality as CRM Campaign Manager (m/w/d) Working place: Rain

Your tasks • Your profile • What we offer

Development and optimization of direct marketing campaigns in Germany and Austria Implementation of activating multichannel measures within the customer journey to the stretcher of your own Loyalty app Development of new marketing concepts in team work to control on- and offline Analysis of campaign KPIs and derivation of action recommendations Operational coordination between internal departments and external partners such as Lettershops, Payback and Salesforce

Successfully completed studies focusing on marketing, media, communication or comparable qualifications Relevant professional experience in CRM High technical affinity and ideally experience in dealing with Salesforce or comparable CRM systems and email service providers (ESPs) Interest in active participation, further development and establishment of CRM structures and processes in the company Embossed team skills and pragmatic working

Flexibility & work-life balance: You have the opportunity to work with defined presence days in Rain on a location-independent basis from the Mobile Office/Remote. Flexible working hours and 30 days of holiday per year are of course included. In addition, you can use up to 10 days per year. For even more flexibility and personal balance. A 2nd family: At Dehner you are part of a family team that holds together from day one. In your early days, you will experience our strong welcome culture through the onboarding process. And also after that we live a culture of coexistence – mutual support and cohesion are simply part of it. Healthy with each other: Your health is our first priority. This is why we offer you comprehensive measures in the context of our occupational health management. Lease your desired bike at low cost or promote your health with our corporate fitness program. For more well-being and balance in everyday life. Growth guarantees: We not only bring plants to grow – your professional development is also at our heart. With targeted support and individual development programs, we ensure that you can flourish professionally and fully develop your talents. Benefit from multiple benefits: At Dehner we know that performance must be rewarded fairly. This is why we offer you an attractive payment via industry level, holiday and Christmas money, an occupational retirement and exclusive employee discounts at top brands. In addition, you will benefit from a 20 % personnel discount. So there is also more financial space for the beautiful things in life. Leave footprints: You want to move something – you can move something! We are looking forward to your ideas and are always ready to follow new paths. .

Location

ava Dehner Gartencenter GmbH & Co. KG
86641  Rain
Germany

The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.

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