Head of E-Commerce - Online Shop & Digital Marketplaces (m/f/d)

Responsibility for the entire e-commerce sector: You are responsible for the performance and expansion of all digital channels and marketplaces – including our own online shop, Amazon, eBay etc. You work closely with the team leaders for content and Amazon, communicate directly with the management as well as our sales manager, and clearly align all the measures with the corporate goals and the higher-level online marketing strategy. Customer Careney Responsibility: As a head of e-commerce, you make sure that our customers are optimally picked up at any touchpoint – from first contact to the shop to service and after-sales. You recognize hurdles, manage data-based improvements and ensure a convincing user experience along the entire customer journey. Leadership of a cross-functional team: You guide our customer service team as well as the entire marketing team and agree closely with the team leaders for Content & Amazon as well as the developer: inside. Together you form a strong team that consistently works for our customers and creates a first-class shopping experience. Responsibility for Shop Development & UX: You are responsible for the strategic development of our Shopware-6 shop and make sure that technical, functional and UX measures are optimally implemented by our developer and external partner. Use your technical understanding to challenge our development, set priorities and ensure a fast, intuitive and high-speed shopping experience. Marketing & brand perspective: You bring deep marketing know-how and understand target groups, brand building, positioning and cross-channel communication. Together with the marketing team, you develop content, campaigns, actions and touchpoints – always looking at what effect You have on customers, conversion and brand. Evolve customer service and ensure service levels: For clear structures, modern tools and service-oriented communication. You use customer feedback from the service to optimize shop, content and processes. At the same time, make sure that our service level remains high and customers have a professional, positive experience. Interface to Sales, Purchasing & Management: You are the direct contact for the entire e-commerce sector. You control priorities, budgets and measures tailored to stocks, demand, campaigns and strategic corporate objectives – and ensure that all relevant departments are optimally interlinked.

You have a degree in economics – e.g. in BWL, marketing, business informatics, e-commerce or a comparable area. You bring multi-year professional experience in e-commerce or digital marketing, ideally in a dynamic commercial or B2B/B2C environment and have strong marketing know-how. You have already managed teams – professional and disciplinary – and feel confident in managing multiple roles at the same time (marketing, customer service, development). You understand digital business models, conversion optimization, UX and customer journey design and can use this knowledge to improve our customer experience. You work structured, analytically and solution-oriented and keep an overview of several projects at the same time. You have a good technical understanding, especially for e-commerce systems (ideally Shopware 6) and digital processes. You are a team player, you like to work across departments and appreciate open, direct communication.

An indefinite fixation in a growing company and a modern office. An attractive salary including performance assessment and success-oriented bonus. A tax-free monthly voucher card or an Urban Sports membership. 27 days of holiday – flexibly extendable to up to 35 days of holiday. Christmas money as an additional appreciation. Much creative freedom, clear responsibilities and real choices. A team that keeps together is motivated and is looking forward to your impulses. .