JDE Peet's is now part of Keurig Dr Pepper and the world's leading pure coffee company. We provide about 4,400 cups of coffee per second in more than 100 countries. Based on our strategy “Reignite the Amazing” we focus on brand-led growth with major brands such as Jacobs, L’OR, Senseo and Tassimo. In 2024, JDE Peet's achieved a total turnover of 8.8 billion euros and employed more than 21,000 employees worldwide. How is it to work with JDE Peet's? We are convinced that it is amazing what can happen with a cup of coffee. Together we create moments for millions every day, transform ideas and opportunities into reality. At JDE Peet's we work as a team led by our values: Dare to amaze, Own it, Make it simple, Win together. We give you the freedom to create new things, the courage to think beyond borders, and the support to develop your career in a global environment. Be part of our team – and discover what can be great in your cup! Our application procedure is not yet fully barrier-free. If we can meet you with special needs with adjustments in the application process, please let us know. We're here for you. For specific questions please contact our Disabled Representation: de-gsbv-bremen@jdecoffee.com. Marketing Manager (m|w|d) STARTTERMIN: now STANDORT: Bremen BENEFIT: none WORKING TIME: 37.5 hours

Your mission: You shape the future of coffee systems in the DACH region. With Senseo and Tassimo, you will develop two strong brands, lead a dedicated team and, together with our strategic partners Bosch and Versuni, will unlock new growth opportunities and innovative customer experiences. Promoting brand growth Responsibility for the Senseo and Tassimo DACH strategy Strengthen brand value, reach and customer retention Implementation of Insights in sustainable growth initiatives Strategic partnerships lead Central marketing contact for Bosch and Versuni Development of common growth and activation plans Control of co-marketing and cooperation projects Secure business success Implementation of marketing strategy in profitable growth Responsibility for sales, market shares and performance Identification of new growth opportunities in trade and e-commerce Designing consumer experiences Management of integrated marketing and activation measures Development of seamless customer journeys Optimization of brand communication with internal and external partners DCH represented in the global environment Representation of the DACH market requirements at global level Local implementation of global strategies Close cooperation with international stakeholders and teams

What you bring More than 10 years of experience in marketing FMCG, consumer goods or comparable brands with proven responsibility for significant brand and business portfolios. Extensive experience in brand building, including brand strategy, consumer understanding, portfolio management, integrated communication and long-term brand value development. Proven leadership experience with successful leadership, promotion and further development of powerful teams. Impressed commercial understanding and the ability to translate brand strategies into business growth, profitability and added value for partners. Experience in close cooperation with sales, shopper marketing, Revenue Growth Management, e-commerce and customer-oriented teams. Experience in building and managing strategic partnerships, alliances or joint business plans with external partners or key customers. Experience in developing and implementing integrated marketing programs through digital channels, social media, influencer marketing, e-commerce, retail media and shopper activation measures. Embossed skills in stakeholder management and influence within complex matrix organisations. Experience in cooperation with international or global teams. Negotiating German and English skills in word and writing are absolutely necessary.

Your Benefits Award-winning precautionary concept including occupational pension provision Flexible working hours Corporate Benefits EGYM Well Pass Grant for work glasses and/or contact lenses Job Rad Social counselling