Content Marketing Specialist (m/w/d)

Developing future-oriented solutions for the smart factory of our customers and making them successful: this is our goal as a market leader for IT solutions in manufacturing!

With more than 47 years of project experience in the production environment, we have extensive expertise. More than 1,485,000 people in 1,750 manufacturing companies worldwide use our software solutions every day to make their production processes more efficient.

As an innovative and dynamic company with around 530 employees, we are still on track for success and are looking to strengthen our team for our locations in Mosbach (Baden) and Aschheim (Munich)

Content Marketing Specialist (m/w/d)

Planning and coordination: You plan, coordinate and implement our company magazine and are responsible for the timely implementation Text creation: You write targeted texts for a variety of media – online and offline Audiocast Conception: Develop the concepts for our audiocast and bring creative ideas for new formats SEA and SEO: You develop and control our search engine advertising (SEA) and search engine optimization (SEO) strategies independently and thus ensure the digital visibility of our content Agency management: You are the central contact for our SEO/SEA agency and coordinate cooperation Contenttool assignment: You support Contentbird, our central tool for content marketing

Complete studies in the field of media, communication, journalism or technical discipline Multiannual professional experience in public relations or marketing, ideally in the B2B environment Funded technical understanding of industrial manufacturing processes as well as high interest in IT and digitalization topics Excellent literacy and the ability to process complex technical content in a comprehensible and targeted manner Deep know-how in SEO and SEA, ideally with demonstrable successes Advanced experience in digital marketing, for example in the development and implementation of strategic campaigns Secure project management, independent and structured work across different stakeholders Impressed communication strength, team capacity and a high degree of self-initiative Safe handling of content management systems and relevant tools

Human: In our team you can expect short paths, flat hierarchies and a collegial union. The food is also provided: coffee, refreshment drinks and fruit are available.

Professional: You work in a modern working environment with technically well equipped jobs. To ensure that cooperation works optimally across different locations and working situations, we use common collaboration tools.

Dynamic: We adapt to the market and industry situation by constantly changing. To deal with this constant change, we support each other and live the team idea. A close and dynamic exchange internally in all disciplines and externally with our customers is important to us.

Reliable: We offer you a safe workplace in an exciting environment with real prospects for the future. For us, a sustainable and individual development and promotion of our employees play a very important role. .