Dual study program Online Marketing (B.A.) on the virtual campus - TeamSpirit

You want to start online marketing? Start your dual myStudium with the appropriate practical partner and experience it with virtual courses on two days a week. Then deepen your knowledge using our interactive learning materials. TeamSpirit is a specialized recruiting company based in Stuttgart. We help medium-sized companies in industry, crafts and technology to win skilled professionals through modern recruiting channels. Our focus is on digital and social recruiting, active sourcing and AI-based solutions for the perfect employee matrix.

Become part of our team and start with us on October 1, 2025. You will complete your studies at the IU International University virtual campus. The IU is the first university to offer a completely virtual dual study. With this innovative model you are not bound to a campus and all courses take place online. This gives you maximum flexibility and you can learn yourself.

At the practical partner - TeamSpirit: You don't have to pay tuition fees – that's what we take from TeamSpirit for you! You expect a monthly salary from 475 € to 650 € gross You have flexible working hours You can work at home office You can participate in our team events You work with motivated and competent colleagues: You have development and training opportunities At the IU - Virtual Campus: A state-approved study, with practical content and the degree Bachelor of Arts (B.A.) Your study advice, study guides and teachers support you at any time and you learn in small groups All courses and oral exams take place live and interactively through zoom video conferences You are studying in a fixed class group and can participate in events and presence themes You have the option to apply for BAföG You benefit from attractive discounts at UNiDAYS, Spotify, 25hours hotels and other IU partners

You support our team in online marketing, focusing on social media and AI You are also responsible for building and supporting our social media channels: TikTok, Instagram, LinkedIn, YouTube, Facebook You plan and create content (texts, reels, videos, stories etc.) You’ll find campaigns for employee acquisition & brand awareness You use modern AI tools for content creation & efficiency enhancement You analyze ranges and develop new ideas for growth You improve landing pages and develop them further

Start your studies at the IU with (special) abitur, a qualified professional degree or as a national. Technicians:in/operator:in You can prove German skills according to language level B2 You can demonstrate a pre-experience or a comprehensible affinity for marketing You love social media and are active, for example, on TikTok or Instagram You have a good feeling for trends, texts and designs You like to work with tools like Canva and creatively implement ideas You are open to the use of AI in marketing You work independently, try new things and feel like implementing them Career prospects: After studying, a takeover to the team is possible. Depending on the strengths, specializations in the field of performance marketing, AI content or branding are conceivable – also with responsibility for own projects or channels. In the long term, a leading role or the establishment of a separate unit within the company is realistic. JOBV1_EN