SCHUFA Holding AG | Germany | 55xxx, 65xxx Wiesbaden | Permanent position | Part time - flexible / Full time / Home office | Published since: 24.03.2026 on stepstone.de
(Senior) Project Manager Marketing Transformation & AI-driven Growth
The SCHUFA was already Fintech before Fintechs passed. For more than 95 years, we have been able to see financial wishes. We will reduce the risks of a loss of payment for credit, goods and services providers, which will enable more businesses to make good policies. At the same time, we use our know-how to enable our customers to shop online quickly, securely and conveniently. We support growth and welfare in Germany. Sounds good? That's it! Would you like to make a major contribution to the economy? Do you like the idea of moving you in the environment with a sense of finance? Is your network work and are you open to new things? We will then provide high confidence and good business. We will be able to identify tomorrow's customer requirements and to develop specific applications. Welcome to the SCHUFA team, where modern work and industry-leading specialist skills combine with fun. (Senior) Project Manager Marketing Transformation & AI-driven Growth Wiesbaden in full or part-time (min. 32 hours)
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Your tasks • Your profile • What we offer
You are a central interface in the field of corporate projects on questions of product and business ideas in the field of digital transformation, project management, change, growth, AI, CRM, technological trends. You develop and implement future-oriented digitalization strategies, control cross-departmental project management and coordinate digitalization and change for projects throughout the organization. You develop and control AI-driven marketing and growth initiatives (e.g. personalization, automation, data-based campaign control). You opt for CRM and marketing automation strategies to increase conversion and customer value and identify use cases for the use of AI in marketing, CRM and customer experience. You participate in initiatives to anchor customer centering and customer orientation in the organization and work closely with marketing, data, IT and product to sustainably establish data-driven solutions. You will explore relevant trends in the fields of AI, MarTech and digital business models, and bring them into concrete initiatives. You’re practicing AI trends and translate them into AI-based strategies and solutions for the SCHUFA.
... a completed study in Business Informatics, Computer Science, BWL or comparable. ... several years of professional experience in growth, marketing, CRM, transformation or digital business models. ... first practical experience with AI applications (e.g. GenAI, automation, agent models). ... a strong understanding of customer journeys, data-driven work, business canvas and business impact. ... experience in project management and the management of complex, cross-disciplinary initiatives. ... Understanding Tools & Technologies in Marketing (Automation, CRM, Analytics). ... strong communication strength, self-initiative, entrepreneurial thinking and joy in driving things forward.
We grow and we want you to grow with us. So we offer you: A modern working world full of opportunities and perspectives A hybrid operation with up to 3 days of flexoffice and up to 20 days per year from selected European countries. Responsive, interesting and demanding tasks and attractive merit opportunities A collegial working atmosphere and career training opportunities that will bring you further A team spirit to envy us others – with many specialists: women who want to move something together Open doors and a corporate culture that promotes your own initiative and commitment
Location
 | SCHUFA Holding AG | |
| 65201 Wiesbaden | ||
| Germany |
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