Senior Project Manager Performance Marketing (m/w/d)

For us, “Let's Go!” is not just a slogan, but an attitude. We love technology and we want to inspire. We have fun and we want to inspire. Our customers and our team. That's why we are looking for people who share this spirit with us. People with passion. They are looking forward to shaping the shopping experience of the future together with 50,000 employees throughout Europe. Supporting the channel managers to the next level of technology and optimally distribute the budget to the channels, including: identifying scaling potentials, campaign automation, developing “Test & Learn” approaches, optimizing product feeds across all channels, and developing product scorings Drive Next Level Data Driven Marketing - e.g. Media Mix Modeling and Attribution Models Use Ps tactical - e.g. develop price elasticity strategies for product control Use customer data as leverage - e.g. develop first-party data and CLV strategies Convert MarTech powered use cases - e.g. for tools such as CDP, DCO, DSP etc. Exchange with internal and external stakeholders from various business areas: Mar-Tech, web and app tracking, web analytics and development, BI, CRM, Sales, Pricing, Purchasing and access to external agency International exchange: Close communication with international markets to share innovations and create synergies Creation of appropriate management presentations

Successfully completed studies (BWL, Marketing, Business Informatics, etc.) Multiannual professional experience in digital marketing, focus on performance marketing (including shopping, price search machines, affiliates and social) and experience in retail/e-commerce industry Funded experience in project management and/or business development for digital marketing in complex organizations (simplified agency or group experience of advantage) Funded knowledge of digital marketing applications and tools: marketing campaigns platforms (e.g. SA360, Adobe Experience Cloud), web analytics (e.g. GA4), web and app tracking (e.g. Tag Manager, adjust), marketing BI, marketing subscription and MMM, data management platforms (e.g. CDP, Big Query), product feeds (Byn) Embossed numerical understanding and analytical thinking Structured operation and project management skills High commitment, extremely good communication skills and team-oriented working, as well as strong self-initiative, organisational ability and commitment Very good German and English, as well as MS Office knowledge

International teams & versatile tasks 30 days holiday & funded pensions Employee discounts & fitness cooperations Precise training & feedbacks Open corporate culture & teamwork Mobile work (50/50) JOBV1_EN