Senior Manager (gn) Generative Copy & Content B2C

Since 1998, LichtBlick has become strong for renewable energies. Today, we are Germany's largest green electricity provider with over 1.7 million light-sewingers. Together we save a million tonnes of CO2 a year. But we want a lot more: a forward-looking, fair future for all. We design these with the most diverse talents in an inclusive working environment. As a signatory to the Charter of Diversity, we are actively working on our attitude, structures and our cooperation. In doing so, we are pursuing the goal of building discrimination against equal opportunities for all applicants. So you are welcome to make our team more green and greener.

LightBlick is looking for you. Right away. In part or full time and unlimited. For good energy in marketing & B2C.

You take over our product marketing projects, e.g. product leashes, landing pages, information pages, campaigns and advertising media, the conceptual and operational management for Copy & Content You develop cross-channel, AI-based copy and content strategies – from CRM to website to Paid Media Platform Thinking: You build a scalable prompt and content platform for the B2C sector – focusing on tonality, modularity and target audience approach Enablement & Standards: You establish team-wide workflows and best practices for using generic AI in the content sector Cross-functional collaboration: Together with performance, SEO, and UX, you develop user-centric, high-conversion content that shows effect

You have a completed study and relevant work experience, e.g. in e-commerce or agency environment or comparable qualifications A pronounced sense of speech, conceptual strength and a good sense for brands, target groups and tonality will help you You have the ability to translate complex products and solutions easily, understandably and target-group-oriented – into strong messages and convincing call-to-actions Experience gained in dealing with generic AI (e.g. ChatGPT, Jasper, Notion AI) and their creative application in the marketing context complete your profile You have the ability to inspire, guide and showcase teams in AI A high degree of outcome orientation and the motivation to implement new ideas efficiently describe you – data-based, creative and with a clear view of impact and KPIs You are strong in communication, flexible, organized and have a heart for sustainability – then we look forward to you! Flowing English in Word and Writing? Yes, please!

Flexible work design (including flex time, overtime compensation, mobile work throughout Germany) The most modern work equipment is of course A modern loft office right at Hamburg Main Station A fair, trans­parent salary and career development Various further development possibilities (including LichtBlick Learning, Leadership Lab) Mobility allowance (bike leasing or Germany ticket) Aid for occupational pensions and incapacity insurance Kita grant per month per child Percentage of cost for your LightBlick Ecocurrent tariff The option to a three-month Sabbatical Free use of the internal gym and grant of the bath map St.Pauli Loge im Millerntor: Workshops, game visits and more Benefits Pass by Pluxee and Corporate Benefits JOBV1_EN