Dual study programme in Marketing (B.A.) on the virtual campus - CAMPUSdirekt DEUTSCHLAND GmbH

Start your future in the field of marketing together with CAMPUSdirekt GERMANY GmbH and the IU International University (IU). In the Dual myStudium – accredited as a dual remote study – you collect your practice experience in the company and learn the theory to be 100% virtual, complemented by optional digital accompanying events.

CampusDirect is Germany's leading university marketing agency. We bring companies, brands and students together – directly on campus, digitally and personally. Whether promotional actions, event marketing or creative online campaigns: Brand communication can be experienced with us.

Become part of our team and start with us on October 1, 2026.

At the practical partner - CAMPUSdirekt GERSCHLAND GmbH: You don't have to pay tuition fees – we take care of this from CAMPUSdirekt GERMANY GmbH for you! You work with motivated and competent colleagues: You receive an attractive additional remuneration from us You have development and training opportunities You can participate in our team events At the IU - Virtual Campus: State-recognised degree: Start with a fully-fledged, recognised university degree professionally through Flexible study: Learning anywhere – whether at home or on the go. You're setting your pace Digital exchange: Network online with Kommiliton: inside and outside Innovative platforms: You learn on myCampus with innovative learning materials and the AI-learning assistant Syntea Discounts: You benefit from attractive discounts at UNiDAYS, Spotify, 25hours hotels and other IU partners

You support planning and implementing marketing campaigns You work in customer consulting and project management You develop social media content and advertising You will participate in events, fairs and promotions You analyze and advertise campaign success

Start your studies at the IU with (special) abitur, a qualified professional degree or as a national. Technicians:in/operator:in You can prove German skills according to language level B2 You are interested in marketing, communication and media Creativity, organizational talent and fun in teamwork are among your strengths You bring communication strength and self-initiative Career prospects: If you have successfully passed the final exam, you have the opportunity to take over with numerous possibilities for development