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Arthrex GmbH | Germany | München | Permanent position | Full time / Home office | Published since: 14.01.2025 on stepstone.de

SEO - Online Marketing Specialist (w/m/d)

Branch: Technical medicine, orthopa... Branch: Technical medicine, orthopaedic and rehabilitation


We are one of the world's leading companies in orthopaedics, arthroscopy, sports medicine and orthobiology. True to our Mission Helping Surgeons Treat Their Patients Better, we have been developing innovative products and surgical procedures for 40 years. Arthrex was founded in Munich in 1981 - today our headquarters in Naples (Florida, USA) with further branches in 29 countries. Our corporate culture is characterised by cross-border cooperation and an exchange with colleagues from different nationalities. The development of new business areas and the expansion of our product range contribute to a steady growth and will lead us to the development of high-quality products in the future. Our employees contribute significantly to this success with their commitment. For this we offer a motivating, value-adding working environment. .

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We are one of the world's leading companies in orthopaedics, arthroscopy, sports medicine and orthobiology. True to our Mission Helping Surgeons Treat Their Patients Better, we have been developing innovative products and surgical procedures for 40 years. Arthrex was founded in Munich in 1981 - today our headquarters in Naples (Florida, USA) with further branches in 29 countries. Our corporate culture is characterised by cross-border cooperation and an exchange with colleagues from different nationalities. The development of new business areas and the expansion of our product range contribute to a steady growth and will lead us to the development of high-quality products in the future. Our employees contribute significantly to this success with their commitment. For this we offer a motivating, value-adding working environment.

SEO: Optimization of our websites and landing pages incl. On-Page/Off-Page-SEO concepts, keyword analyses, coordination and collaboration with SEO agencies Technical SEO Know How (e.g. core web vitals, crawl errors, redirects) Further development of content marketing strategy and optimization of SEO content with focus on storytelling - close cooperation with other teams (e.g. Language Management Team) Advising stakeholders in EMEA in the field of Search Engine Optimization Performance analysis of marketing campaigns: creation and further development of automated website reporting and dashboards for all digital offers via PowerBI and Google Looker with subsequent evaluation of the success of the measures Ensuring the tracking of all online marketing measures and management of Google Analytics accounts

Successfully completed training or economic studies (marketing, communication, media etc.), IT or a comparable qualification Several years of relevant professional experience in digital marketing / online marketing with very good knowledge in the field of SEO Very good knowledge of Google Analytics, Google Tag Manager, Google Search Console; good knowledge of working with Google My Business Accounts, Targeting, Conversions & KPIs Knowledge of further website Performance Tracking Tools Experience in creating SEA campaigns (Google Ads) would be desirable (e.g. creating advertisements for search engines and planning, creating, organizing and evaluating campaigns for lead generation) Very good English skills in word and writing complete your profile

An activity in an international environment Personal and esteeming coexistence A future-proof workplace Flexible working hours and in many areas the possibility of mobile work Individual incorporation, supplemented by extensive introduction training Occupational pensions (indefinite employment) Free additional hospital insurance Support in various situations of life (e.g. childcare, care, personal questions, etc.) through cooperation with a service provider Free lunch from Monday to Thursday

Company location

Location

ava Arthrex GmbH
München
Germany

The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.

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