Product Marketing Manager (m/f/d)
Our customer is an internationally operating, technology-oriented industrial company based in southern Germany. For many decades, the company has been developing and producing sophisticated technical solutions for customers from various industries. Due to the high manufacturing depth, the focus on quality and its innovative strength, our customer is one of the leading providers on the market in its segment.
We are looking for a product marketing manager (m/w/d) for the area of automation / HMI (Human Machine Interface). .
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Your tasks • Your profile • What we offer
Our customer is an internationally operating, technology-oriented industrial company based in southern Germany. For many decades, the company has been developing and producing sophisticated technical solutions for customers from various industries. Due to the high manufacturing depth, the focus on quality and its innovative strength, our customer is one of the leading providers on the market in its segment.
We are looking for a product marketing manager (m/w/d) for the area of automation / HMI (Human Machine Interface).
- Knowledge & Training Implementation of required portfolio?Trainings (Cornerstone on?demand, Online?Trainings, Presence Training) Implementation of target group-specific product training and customer advice in close coordination with sales, including on-site training at the customer to strengthen product competence and application security Two. Volume & Revenue PlanningValidation of sales? and sales planning of sales in accordance with the company? and product strategy, including the initiation of necessary corrective measures for deviations
- Marketing & Market Communication Further development of international market communication and creation and updating of marketing materials for differentiating presentation of the USPs of the product group or of the automation portfolio Analysis of typical customer requirements and applications with regard to product technology Support for sales in the development of tailor-made solutions and their communication on the market
- Strategic market initiatives Analysis of relevant customer requirements and applications in the context of product technology Support for sales in strategic portfolios? Initiatives, e.g. creation of target customer lists and planning specific market activities Five. Sales Support Sales Support for local and global product specifications (spec?in, listing), major projects or key accounts Provision of technical expertise, joint customer visits, technical advice and knowledge transfer to sales organisations and customers Support for pricing in projects of the responsible product area
- Market feedbackSystematic collection and analysis of global market?, customers?, technology? and competitive information for identifying relevant trends, opportunities and risks for the product group or the automation portfolio Processing the knowledge gained and provision for the Product?Management?Team to support strategic portfolio? and product decisions Close coordination with sales, marketing, development and other interfaces to consolidate market feedback in a targeted manner and to let it flow into the product and portfolio planning
Relevant degree or equivalent qualification in the fields of economic engineering, electrical engineering, automation technology Multiannual professional experience in product management, sales or engineering (min. >3 years) Ready to travel: about 15 weeks per year, global driving licence class B Effective time, cost? and project management Very good knowledge of German and English in word and writing (C1)
Direct parking at the customer company Comprehensive support of the application process Special payments / aid for special occasions Attractive working hours & 30 days holiday entitlement per year Support programmes for professionals and managers Wide range of continuing training Pension benefits Corporate Benefits Good transport and free on-site parking Working canopy
Location
![]() | expertum GmbH | |
| 50829 Köln | ||
| Germany |
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