Automation Manager Marketing (m/w/d)

MAKE THE DIFFERENCE - join our team! At our headquarters in Gummersbach, we design the internal service and consulting offer for all processes of the FERCHAU Group and look for you as part of our internal team. Our core competencies are strategic tasks and services in the fields of personnel, finance & administration, processes & IT and marketing. So if you want to have your own skills to the next level in an innovative environment, start your career at FERCHAU.

Conception and operational implementation of automated marketing campaigns, including lead generation Expansion of process automation, e.g. as part of Nurturing campaigns and scoring models Support and development of the marketing automation platform ''Marketing Cloud Account Engagement'' (Salesforce) Control of the technical development roadmap, in particular for optimizing data quality, expanding interfaces and compliance with the compliance/GDPR standards Analysis of marketing and sales activities based on central KPIs, derivation of recommendations for action and preparation for management reporting

Complete studies in marketing, business or comparable training Funded knowledge of marketing automation tools, ideally 'Marketing Cloud Account Engagement' (Salesforce) Deep understanding of digital marketing techniques and the automation of marketing activities Structured and solution-oriented working and pleasure in developing marketing activities in the team

Flexible working hours, 30 days vacation and the possibility to work mobile one day a week Individual training and training program through our FERCHAU Academy (Welcome Days, Seminars, E-Learnings etc.) Free parking within walking distance from the office building and privately usable company bike Support for childcare by Kita grant A cool and warm team, open design playroom and the opportunity to introduce your own ideas from the first day Networking and just having fun at after-work events and our summer festival