(Senior) Marketing Manager Oncology – Focus on Hematology (m/f/d)

Your duties Strategic product positioning and responsibility for all marketing activities based on well-founded market analyses. Sales and budget responsibility with clear KPIs. Close cooperation with Medical, Sales, Market Access, HSP and global/ICO partners. Development and implementation of customer-centric omnichannel solutions incl. Medical education and campaigns. Your responsibilities Responsibility for our brands: identify growth opportunities and mitigate risks at an early stage. Development of strategies in cooperation with global teams and adaptation of local brand plans. Implementation of market and competition analyses to generate relevant insights. Control robust omnichannel plans with measurable metrics for different customer groups. Implementation of structured communication plans via various channels (website, RTE, webinars, newsletter, print). Stakeholder and KOL management as well as cooperation with Market Access to secure refunds.

Completed studies in natural, health and economics. Multiannual experience in pharmaceutical marketing, ideally in oncology/hematology. Embossed analytical skills and safe handling of KPIs and data. Flowing German knowledge (C2 level) and very good English knowledge in word and writing. Digital competence and joy in cooperation and lateral leadership as well as strong project management. Solution-oriented, self-organized working and decision-making also in complex issues.

We live a culture of values of courage, excellence, equity & joy and promote a diverse, inclusive environment. We offer you development opportunities, health offers and a culture of recognition. Further information can be found on our website at: Working at Pfizer Deutschland Pfizer guarantees equal opportunities throughout the entire application process and compliance with local legislation in the respective countries where Pfizer operates. Pfizer excludes any discriminatory factors affecting, inter alia, gender and age, ethnicity, religion or belief, sexual orientation or disability. Inclusion of people with disabilities Our aim is to enable all employees to complete and develop their skills and knowledge. We are proud to be an inclusive employer by offering equal opportunities to all applicants. We encourage you to show off your best page with the knowledge and confidence that we will make all reasonable adjustments to support your application and your future career. Your journey with Pfizer starts here! Marketing and Market Research