Publicis Media GmbH | Germany | 40xxx Düsseldorf | Permanent position | Full time | Published since: 16.06.2026 on stepstone.de
Activation Manager Programmatic Advertising (m/f/d)
Publicis Media is the world's second largest media agency network and part of the French communications group Publicis Groupe. As a global holding company, Publicis Media lives through its global agency brands Zenith, Starcom and Spark, which manage and continuously develop customer business in strategic communication consulting in over 100 countries. In addition, Publicis Media’s key specialist teams support the clients of the agencies in the fields: Data and Technology, Analytics and Insights, Research, Content, Performance, Buying and Business Development. .
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Your tasks • Your profile • What we offer
Campaign control: independent planning, implementation and optimization of programmatic campaigns (display, video, CTV, DOOH, audio) with a focus on performance and branding. Budget responsibility: control and control of large advertising budgets and ensuring compliance with the specified KPIs. Optimization and Performance Analysis: Continuous Optimization of Campaigns Using Data Driven Insights, Creating Performance Reports and Developing Strategic Action Recommendations. Technology implementation: Responsibility for implementing tracking and adtech solutions to measure campaign success and increase efficiency. Market and trend analysis: Proactive analysis of new trends and technologies in the field of programmatic advertising and media to promote innovative campaign approaches.
Professional experience in Media Activation with focus on Programmatic Advertising. Experience in dealing with DSPs: Good knowledge and practical experience in using DSPs (demand-side platforms) such as DV360, The Trade Desk, Amazon DSP and other AdTech solutions. Analytical skills: You bring a pronounced strength in the interpretation of KPIs and can derive data-driven optimization strategies. Technical understanding: expertise in the implementation and use of tracking systems as well as experience with AdTech tools. Language knowledge: Good English knowledge in word and writing as you will work in an international environment.
Learn & grow Further development with digital learning platform Individual career perspectives and structured further development Extensive national and international development programmes Open feedback culture with structured performance management Mentoring programme Work Your World Worldwide work possible - up to 6 weeks per year Flexible work Hybrid working model Work at all our publicis media locations in Berlin, Düsseldorf, Frankfurt am Main, Hamburg and Munich Flexible working hours The “Notfallmamas” - occupational children (not applicable) Grant for the Deutschlandticket Business bike
Feel Well Overtime compensation 30 days holiday and other special days Urban Sports Club Mental Health Program and Working with Cancer Policy Responsibility Diversity, equity & inclusion initiatives Sustainability Squad Social Projects Your start Welcome Week Buddy program Intensive onboarding We appreciate diversity and are excited to learn how your previous experience could enrich our team. Our offices in Hamburg, Berlin, Munich or Frankfurt am Main are also eligible as a location. .
Location
![]() | Publicis Media GmbH | |
| 40211 Düsseldorf | ||
| Germany |
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