Senior Manager Customer Insights (m/f/d)

Our team gives everything to make the living together of humans and animals easier, better and happier: Happier Pets. Happier People. We can do that because we understand our customers better than anyone else, because we are just as pet animals as You are. This claim has made us Europe's number 1 pet needs – a position we want to expand further. For this we seek people who take responsibility, think courageously and want to grow with us. You want to shape the trade of tomorrow? Welcome to Fressnapf!

You analyze customer data holisticly and identify patterns in behavior, preferences and trends – with the clear goal of deriving concrete recommendations for action. Research projects design and control yourself: from surveys and interviews to innovative, data-driven sources. AI-based analysis and automation methods are used consistently to increase efficiency and depth of knowledge. Your Findings will give you a concise and effective presentation and presentation for marketing managers and other stakeholders. Market trends, competition and customer segments are analysing data based and making growth potential visible. In close cooperation with cross-functional teams, you will ensure that insights are directly involved in marketing strategies and campaigns. You recognize automation potentials in research and reporting processes early and implement them systematically.

Finded knowledge of qualitative and quantitative market research – and a secure sense of what method is when the greatest added value. experience in dealing with statistics tools and modern analysis software; AI-based analysis workflows are of course for you. A pronounced analytical strength: You reduce complex datasets to the essentials and make clear recommendations. Practice with modern market research tools and techniques for analyzing customer behavior and preferences. The ability to prepare research results for non-technical stakeholders in a comprehensible, structured and decision-making manner. A structured, self-sponsored way of working and enjoying interdisciplinary cooperation.

Your freedom: proportional mobile working and flexible working hours Your team: open, family, value-estimating culture incl. Duzen and team events Your environment: dynamic, innovative and agile work Your role: high self-responsibility and freedom to implement your ideas Your development: regular trainings and seminars in our Academy Your four-legged: Dogs are welcome in our offices (Campus) Your health: numerous offers for precaution, fitness, yoga@work etc. Your Benefits: employee discounts, service wheel, occupational pensions etc.

The position is first fixed for two years. At the same time, we attach great importance to long-term cooperation and consider a possible takeover early. .