Internship Brand Management Snacks (m/f/d)

PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated approximately 63 billion dollars in revenue in 2016, driven by a combined food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than 1 billion dollars each in estimated annual retail sales. Our teams in Europe and Sub-Saharan Africa span 11 time zones and more than 65 countries. For more information visit www.pepsico.com

As an intern in brand management for snacks in the FMCG sector, you support the brand's marketing and strategy initiatives. Your tasks include carrying out market research, analysis of consumption trends, and support in developing product strategies to increase brand awareness and growth. This internship offers the opportunity to gain practical experience in a dynamic, fast-paced environment and contribute to the overall success of the snack portfolio. Ideal candidates have a passion for brand management, creativity and interest in the food industry.

Position:

Analysis of the market, competition and own brand as well as deriving recommendations for action Responsible management of marketing projects e.g. in the field of promotions, social media management, designer position Support of market research projects Support of the team in presentations and sales documents Close cooperation with external agencies and internal departments, in particular Sales

Your profile: Studies in Economics, Business Administration or a comparable degree course focusing on marketing First successfully completed internship, ideally in marketing/customer marketing Self-contained, structured and analytical methods and rapid understanding Good data and figures High self-initiative and motivation for responsibility from day one Very good knowledge of MS‐Office Communication strength and very good expressiveness in German and English Team player with strong social skills to integrate into a young and dynamic corporate culture

Start date - August 2026

Prerequisite: Valid enrollment during the entire activity or Gap Year between Bachelor and Master.

Our Benefits:

You are ready for exciting and varied activities and want to put your skills into practice? Then we'll find you! At PepsiCo we give you free space to make things independent and grow personally.

In addition to a competitive salary (2.319 EUR gross per month), we offer a monthly food grant (80 EUR gross).

Development: We offer local and international career and learning opportunities, such as PEP University (our global learning platform), Lunch & Learn session and our annual festival of learning.

Family: Financial contribution for newborns and monthly contribution to childcare.

Live Life Well: Our program with a wide range of sports, culture and health offerings as well as 30 days holiday per year. .