0Dealer Retail Marketing Manager (m/f/d)
Randstad Deutschland GmbH & Co. KG | Germany | 60311 Frankfurt am Main | Published since: 13.04.2026 on stepstone.de

Dealer Retail Marketing Manager (m/f/d)


Our client is the German subsidiary of a world-leading automotive manufacturer with over 20 years of industry experience and presence in more than 80 countries. In the course of the expansion of the German dealer network and the introduction of innovative vehicle brands in the area of private cars, we are looking for an expert who brings the brand strategy directly to the area. Become part of a dynamic, international team that redesigns the German market and can draw on the resources of a global innovation leader. The position of our client is to be placed in direct hire. .

Your tasks • Your profile • What we offer

Translation of the global brand strategy and marketing campaigns in sales-intensive retail concepts for the retail network Responsibility for the consistent implementation of brand messages and POS policies at all dealer touchpoints Control of retail campaigns, product launches and brand activations directly at retail level Support and advice of partners in implementing brand-compliant policies Central interface between the fire team, sales, network development and external agencies Monitoring performance quality in trade and continuous optimization of marketing concepts based on feedback

Successfully completed studies in marketing, BWL, communication or a comparable qualification At least 5 years of well-founded professional experience in retail, trade or dealer marketing, ideally in the automotive sector Detectable successes in cooperation with trader networks or large retail organisations Deep understanding of fire guidelines as well as the activation of campaigns at the Point of Sale Strong communication skills and skill in stakeholder management Structured, solution-oriented operation paired with a hands-on mentality English knowledge and good knowledge of German readiness for occasional journeys within Germany

An unlimited working relationship in a growing company An attractive and competitive salary package that meets your experience 30 days holiday and a regulated 5-day week Lunch grant, a modern office in excellent location (near the airport) with private parking Grant to the railway card and very good connection to the ÖPNV Occupational pensions and supplementary insurance A high degree of self-responsibility and the opportunity to actively shape brand presence in trade. .

Location

ava Randstad Deutschland GmbH & Co. KG
null, 60311  Frankfurt am Main
Germany

The text of this ad was translated from German into English using an automatic translation system and may contain semantic and lexical errors. Therefore, it should be used for introductory purposes only. For more detailed information, see the original text of the ad at the link below.

For more information read the original ad

Permanent link to this ad

Ad Id