Alphartis SE | Germany | 72xxx Horb am Neckar | Permanent position | Full time | Published since: 27.01.2026 on stepstone.de
Online Marketing Manager with a focus on Performance, SEO & SEA (m/f/d)
Alphartis SE, based in Horb a.N., forms one of the largest German mobility service providers with its subsidiaries. She is also a parent company and management holding her various operating daughters, especially the ahg Autohandelsgesellschaft mbH and the bhg Autohandelsgesellschaft mbH. Around 2,700 employees currently offer 50 locations products and services of the BMW, MINI, BMW Motorrad, Land Rover, Peugeot, Hyundai, KiaUP, MG and ALPINA (ahgDA) and Volkswagen, Audi, ŠKORA. The company, which also offers driving schools, fleet management, financial services, real estate and other services in its portfolio, generates an annual turnover of around 2 billion. Euro. For our company headquarters in Horb am Neckar we are looking for one Online Marketing Manager (m/w/d)
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Your tasks • Your profile • What we offer
Conception, implementation and continuous optimization of our performance marketing strategies (SEO & SEA) and the further development of our social media appearance Operational support and further development of our Google Ads campaigns as well as other relevant paid channels Responsibility for SEO performance of our websites (Onpage, Offpage, Technical SEO) Analysis, evaluation and interpretation of relevant KPIs (traffic, conversions, rankings, ROAS etc.) Identification of optimization potentials based on data-driven analyses Recognize new digital trends and implementation in projects Use and interpretation of common SEO and analysis tools (e.g. Google Analytics, Google Ads, SISTRIX, Google Search Console) Development and implementation of our entire online marketing strategy Current benchmarking and competitive analyses Planning, control and control of online marketing budgets
Multiannual professional experience in online social media and performance marketing, ideally focusing on SEO & SEA Completed training or studies in marketing, online marketing, digital media or a comparable qualification Very safe handling of performance and analysis tools (e.g. Google Analytics, Google Ads, SISTRIX, Google Search Console, Meta Business Suite) Knowledge of SEO, SEA and a solid understanding of GDPR-relevant requirements High analytical competence and joy in working with numbers, data and reports Technical affinity and quick incorporation into new tools, tracking setups and CMS systems Structured, independent and solution-oriented operation Team spirit, hand-on mentality and the will to actively drive things forward
Varied, demanding work in collegial climate and a high degree of professional safety in a strong group of companies Fair, market-oriented remuneration Attractive corporate employee offers and access to Corporate Benefits Possibility of leasing a service wheel Operational health management with our cooperation partner AOK Occupational pension Numerous training opportunities, in particular through our own academy Possibility of professional and personal development
Location
 | Alphartis SE | |
| 72160 Horb am Neckar | ||
| Germany |
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