Ad Maiora Holding GmbH | Germany | 0xxx Dresden | Permanent position | Full time | Published since: 22.08.2026 on stepstone.de
Digital Marketing & Web Manager (m/f/d)
Ad Maiora Holding GmbH is a Dresden-based group of companies with activities in different business areas. Under their umbrella, existing companies and new business areas are strategically developed and built in the long term. For the central support and further development of our digital activities, we are looking for Projektmanager (m/w/d) In this versatile position, you take over the ongoing support, care and development of our corporate websites and digital platforms and at the same time you are responsible for their digital visibility and performance. The focus is on SEO, SEA and Google Ads, web analytics, social media and digital campaign management as well as ongoing content and technical care of our online presentations. The position thus connects web and platform management with operational digital marketing within a growing group of companies. .
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Your tasks • Your profile • What we offer
Continuous support, care and further development of our websites and digital platforms setting, updating and quality control of content, images, data and digital offers Current search engine optimization (SEO) of our websites and content Planning, control and optimization of Google Ads campaigns (SEA) Support and further development of our social media presentations, in particular Instagram and Meta, including planning, implementation and optimization of digital campaigns Analysis of website and campaign performance by Google Analytics, Google Search Console and other analysis tools Establishment and control of conversion tracking and derivation of specific optimization measures Creation and optimization of landing pages and digital campaign content Support for newsletter and email marketing Coordination and coordination with external web developers and technical service providers Continuous optimization of the digital visibility, range and performance of our different business areas
Professional experience in digital marketing, online marketing, web or platform management Knowledge of search engine optimization (SEO), including OnPage-SEO, technical SEO, keyword research and content optimization Experience with SEA and Google Ads, including setup, control, evaluation and optimization of campaigns Safe handling of content management systems (CMS) as well as experience in maintaining and updating websites and digital platforms Knowledge of Google Analytics, Google Search Console and Conversion Tracking Experience in social media management, especially with Instagram and Meta as well as the support of digital campaigns Understanding Web Analytics, Performance Marketing and Conversion Optimization Safe handling of digital content, image material and web-based applications technical understanding of websites and digital systems; Programming skills are not required Structured, careful and independent operation and the ability to maintain several digital projects in parallel Very good German knowledge and good English skills
A responsible and versatile position with high self-responsibility A varied range of tasks within different business areas of our group Immediate cooperation with the management Short decision paths and the possibility to actively shape digital projects Long-term development opportunities within a growing group of companies Modern office spaces in central location in Dresden Very good transport connection Unlimited full-time permanent employment
Location
 | Ad Maiora Holding GmbH | |
| 01067 Dresden | ||
| Germany |
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