AB InBev | Germany | 28xxx Bremen | Permanent position | Full time | Published since: 17.04.2026 on stepstone.de
Anheuser-Busch Bud Senior Brand Manager Germany (m/f/d)
As brewers of the most famous beers worldwide and as a company that builds brands that people love, AB InBev is the perfect place to take responsibility, to be ambitious and to really move something. Our portfolio includes well-known brands – including Beck's, Anheuser-Busch Bud and Corona – as well as popular local brands like Franciscans or spades. Here you get the chance to realize great dreams, to initiate changes and to create a lasting legacy. We are looking for tireless problem solvers who take responsibility, love challenges and transform brave goals into real success with perseverance and hard work. That's Who We Are: Come and OWN IT. .
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Your tasks • Your profile • What we offer
We are looking for an Anheuser-Busch Bud Senior Brand Manager (M/W/D) in Bremen. In this role you are responsible for the successful construction and launch of this iconic brand in Germany. You develop consumer-centric, integrated marketing activations along the entire customer journey that drive both sales and profit growth. You will also take: Development and implementation of integrated 360° marketing campaigns to strengthen the brand value of Anheuser-Busch Bud and to activate central brand platforms Coordination of strategic planning, annual brand plans and channel activations in close cooperation with commercial BU teams Operational control of daily fire priorities at zone and BU level to achieve business and brand goals Close cooperation with sales and commercial teams to maximize the impact on POS, in gastronomy and online – always focusing on profitability Bringing new impulses, ideas and opportunities to keep the brand permanently in the focus of consumers Responsibility for Budget Control, Monthly Forecasts and the PO Process Ensuring the coordination of brand strategy and implementation with executives and stakeholders at global, BU and zone level
You have a strong desire to design and passion for the holistic construction and the further development of a brand You can demonstrate success in managing complex projects with multiple stakeholders You have very strong communication, presentation and conviction skills A solution-oriented, agile mode of operation with a high speed of implementation distinguishes you “Dream big” mentality and strong performance You have a high self-initiative and self-employment You speak German and English.
FERIA 30 legal days 26 weeks of parental leave for primary care RISK OVERVIEWS Occupational pensions – conditions depending on the location Health insurance Long-term unemployment benefits Fond Verhelst Benefits: App for guided meditations, sleep programs, mental health webinars, favored gym membership, access to financial advisors (online or on site) WELLBEING Focus on holistic well-being and comprehensive support for employees FINANCIAL AND OTHER PROVISIONS Learning and development opportunities Beer and company vouchers Restaurant and beer garden vouchers Oktoberfest vouchers Recommendation bonus for employees Birth and wedding bonuses Anniversary gift
Location
 | AB InBev | |
| 28199 Bremen | ||
| Germany |
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